Love design, passion in it. Acceptable freelance work. · One of the semi-finalist of Adidas Design Academy. · 5+ years experience in commercial design in Chinese market, · 2.5+ years in training category design. · Two times from scratch category design experience in the Chinese top sports goods brand. · One category over a two-year period, the growth rate reached 93.2%. Some of them are success, but the failure are more valuable . My design DNA is to do subtraction, minus unnecessary things, and ultimately the rest of that is valuable.

Work Samples

  • Energy Return II

  • TR EX 2.0

  • Works of Adidas Design Academy

Work History

  • Senior Footwear Designer

    • Fila-China
    • Dec 2014 - Present (11 months)

    · Be responsible for a sliver of product line of training category (about 12SKU).
    · Be responsible for the color Integration of APP and FTW
    · Other works is similar to the Li-Ning designer’s job

  • Senior Designer

    • Zhejiang Semir Garment Co.,Ltd.
    • Oct 2014 - Nov 2014 (1 month)

    · According the research of the market, and the PM offered sales date, make design plan.
    · According the design plan, complete the sketches and final design.
    · Quality to deliver the techpakge to the factory.
    · Base on the firm's arrangement, complete modify of the samples.
    · Optimization design process, making technical standards

  • Designer

    • Li-Ning (China) Sports Goods Co. Ltd
    • Aug 2009 - Sep 2014 (5 years 1 month)

    Urban Sports / Training
    · According the key function, the PM's brief and design direction, creating concepts, then sketching.
    · Based on different models, selecting the right technics and materials
    · Quality and quantity to complete design works and timely output the technic packages.
    · According to the design center's progress, cooperate with different teams, tracking the prototyping
    · During the sampling, samples need to be modified and confirmed
    · Reading sales data regularly, lessons, and put in the next round.


  • Tsinghua University

    • Bachelor Degree Industrial Design
    • 2004 - 2009



 2009/06: L'Oreal "IDEA" Design Competition | L'Oreal Works “Green” win the third by the team.  2008/12: ”My design my CBA” | national | Anta | (China) Works "Bind" win the best appearance award.  2007/09: "my application I am creative" | Lenovo Excellence Award by the Professional Group.  2006/08: The Intel Innovative Design Contest | Intel Work...
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