Coroflot

Resume

Eric Doolan
eric@ericdoolan.com
4734 E. Mossman Rd. Phoenix Az. 85050
Cell.602.708.8695

Professional Experience:

Art Director (Internet Media)
High-Tech Institute Inc. 2001 - 2007
Phoenix, Az.
Providing Strategic Planning for all Internet Strategies, Art Direction and Content Creation. Managing a team of five talented individuals that include graphic designers, programmers and copywriters.

Accomplishments:
Over the past six years my team has provided consistently lower cost leads with a higher enrollment conversion rate, increasing the overall ROI of High-Tech Institute by utilizing aggressive internet strategies.

Strategies That Are Being Utilized Include:
Interactive Feature Sites
Targeted Landing Pages
Email Campaigns
Blog Content Creation
Pod Casting
Internet Keyword Campaigns
Handheld Devices

Designed a patented tracking system that fallows the user through the lead to enrollment process, allowing the admissions staff to better understand what the prospective student is looking for. At the same time collecting data that can tweak our websites conversion rates.

Creating an admissions presentation for the local and field sales staff that has allowed for an increased lead confidence. Increasing student enrollment and retention rates.


Additional Experience:

Yearly Google Technology Invitation: (2003- 2006)
Google has hosted a technology conference to discuss internet strategies based off of High-Tech Institutes continual achievements in CTR (Click Thru Rates).

FILMAURO Productions (Italy) (2006)
“Natale a New York” Motion Picture
Prop interactive Creation:
Created an interactive prop that was Flash based for the report card forgery scene. The prop was so well received that the script was rewritten to include additional screen shots for the editing process.


MTV Network:

Nickelodeon Kids Choice Awards (2005)
At the height of “Pimp My Ride” I was approached by MTV and Viacom to create an interactive Kiosk to highlight Apples new iMac and Honda Odyssey at the 2005 Nickelodeon Kid Choice Awards. With great joy we created an interactive Flash kiosk that help brand the next generation of iMacs and Honda Odysseys.


Education:

Bachelor of Arts
Parsons School of Design
Freshman Year 1996
New York, NY

Bachelor of Arts
Academy of Art University
Sophomore - Graduation 1996-2000
San Francisco, Ca.


Proficient In:

Adobe Photoshop, Illustrator
Macromedia Flash, Actionscript
Macromedia Dreamweaver
Microsoft Office Suite Apps
HTML/CSS
Audio & video production
Visio/Omnigraffle
Windows/Mac OS fluency


References available upon request.