Erin MacDonald

Crayella Cradle to Cradle Umbrella Design, Winner of I.D. Magazine, Treehugger.com Competition
Crayella Cradle to Cradle Umbrella Design, Winner of I.D. Magazine, Treehugger.com Competition
Wine By Design, Course: Design Optimization, 2004
Wine By Design, Course: Design Optimization, 2004
A visual indication of natural resource consumption in everyday objects, 2003
A visual indication of natural resource consumption in everyday objects, 2003

Assistant Professor, Iowa State University, Mechanical Engineering and Design

My design process simultaneously considers marketing, psychology, aesthetics, and engineering. I am skilled at linking these fields in the design process, both quantitatively and qualitatively, and interested in applying my interdisciplinary methodology to sustainable design. My thesis research explores the impact of “constructed preferences” on product design. Email me at erinmacd at iastate dot edu.

Location

Ames, IA

Specialties

  • Design Management
  • Industrial Design

Website

http://www.me.iastate.edu/who-we-are/people-and-offices/faculty-directory/erin-macdonald.html