Coroflot

Resume

B. Rogers
Golden CO, 80401
Tel: 303-449-3347
Email: barbara@futprimitive.com
Online Portfolio: www.coroflot.com/freesurf13
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Objective:
Creating visually effective designs that achieve business objectives by engaging the end user utilizing both traditional and emerging new media technologies within innovative, forward thinking environmentally conscious and socially responsible organizations.

Education:
B.A. - Graphic Design -- San Diego State University, San Diego, CA
A.A. - Fine Arts -- San Diego Mesa College, San Diego, CA

Summary of Skills:
• Mac OSX design: Adobe CS3, Photoshop, Illustrator, Acrobat, InDesign, Dreamweaver, Flash, QuarkXpress, OpenOffice.org
• Website design & layout (front-end) - PSD to HTML, CSS3, CMS, jQuery, Google Web Fonts, image optimization, FTP
• WordPress theme modification, blog and website maintenance, editor & admin for websites - both static & CMS
• SEO best practices (including keyword research), in-bound link building, increased search engine visibility via Organic searches
• Local Search - listings optimization, categories, images, geo-targeting on Google Places, Bing, Yahoo & Yelp
• Google Analytics, Webmaster Tools & Alexa for website traffic, performance and conversion metrics
• Online marketing - web banner advertising campaigns & PPC with corresponding Landing Pages.
• Email marketing - Newsletters & promotional e-blasts via Constant Contact & Mailchimp
• Active presence within Social Media including Twitter, LinkedIn & Google+
• Digital and offset printing experience obtaining quotes & bids from print vendors, production art & attending press-checks
• Concept thru completion graphic content creation for both print & web including concepting, execution, production
• Positive and creative approach to professional work w/excellent client & project communication skills - prioritize & multi-task
• Solution-driven attitude, manage change & project leadership qualities - strong sense of values, work ethic & deadlines
• Independent with ability to work with minimum supervision or collaboratively in a team environment
• Work relationships include Ad Agencies, Publication Houses, Marketing & Web Development Companies, direct clients

Experience:
Golden, Colorado / Albuquerque, New Mexico - Graphic Designer: Visual & Digital Designer for Print, Web & SEO
• Create specialized graphical and marketing materials content in media formats for both print and web related communications.
• Print includes: logo/identity development, advertising design, brochures, collateral, presentation and marketing materials.
• Web includes: site design (static & CMS), website maintenance, online marketing, web banner ad campaigns, landing pages.
• SEO and local search, organic content, web analytics & geo-targeting for local searches resulting in increased search visibility.

?Mannis Communications Group, San Diego, California - Assistant Production Manager/Graphic Designer
• Assistant Production Manager of design department for local community Newspaper and Publishing group.
• Organization and initial page layout, ad design, special sections design, real estate pages design and layout.
• Scanning and image manipulation of both photos and line art, color separations, production and proofing.
• Ensure all deadlines were met and deliverable of final files for press printing.

American Film Technologies, San Diego, California - Assistant Designer of Pre-Production
• Responsible for pre-producing old black & white films and cartoons in preparation for Digital Computer Colorization.
• Scripting the film by entering information into a database, building of “keyframes” (color selection with early CGI software).
• Bringing the film “on-line” to supervise the work of up to 60 colorists to ensure that all details were accurately reproduced.
• Consistently met intense production deadlines with minimum QC issues. Primary clients Disney, Warner Bros & Ted Turner Library.

Magazine & Trade Publication Credits:
Earth Imaging Journal, New Mexico Magazine, Santa Fe Visitors Guide, Transworld Snowboarding Resort Guide, Ski Country Magazine, Around Albuquerque Magazine, New Mexico Vacation Guide, National Defense Magazine, Texas Monthly Magazine, Eight Northern Pueblos Visitors Guide, Weekly Alibi Newspaper (Albuquerque), Beach & Bay Press and The Beacon (San Diego).

?Environmental Accomplishment:
Integrating design and guerilla marketing to successfully bring on-site recycling to community. Gauged level of interest via direct communication with residents, created posters throughout the community to deliver the message, created a recycling web page (Google Analytics to monitor traffic), communicated with the local Sustainability Board and presented data to the HOA Board reflecting the value it would bring to the community and successfully bringing on-site recycling to its fruition.

Client List Includes:
Land Info World Wide Mapping, Tall Pines Painting, Jackrabbit Bike and Trail, TheBirdHouseChick.com, Golden Alternative Care, John Muir Publications?Safari Moon Impressions of Nature, Celebrating Life Non-Denominational Ministry, NET 21st Marketing & Web Development, AIDS Art Alive.