Stacie Berlin
Creative Director — Charlotte, NC
About
Strong art director and strategic problem solver, with a thorough understanding of graphic design methodology, branding and advertising. Able to evaluate objectives and respond with relevant creative executions for print and digital delivery. Sensitive to budget limitations and able to effectively balance multiple projects in collaborative and solo roles. Expert-level knowledge of Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Adobe Acrobat and QuarkXPress. Proven track record with experience in both agency and corporate creative settings.
- Experience:
- 10+ years
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Resumé
experience
LOWE’S : MOORESVILLE NC
Senior Graphic Designer (Contract) : 2012 - present
• Develop targeted messaging in direct mail, print collateral and seasonal in-store signage in support of brand strategy for multiple product categories
• Remotely scout locations and provide art direction to partnering photo studios for a multitude of inspirational and technical shoots
GOOD BERLIN : CHARLOTTE NC
Freelance Creative Director : 2009 - present
• Provide brand, graphic design and photography services to agency and direct clients
BURKE COMMUNICATIONS : CHARLOTTE NC
Creative/Art Director + Photographer : 2004 - 2012
• Oversaw all agency creative efforts from concept to completion, directing the aesthetic and strategic execution of print and digital projects
• Developed working and archiving processes utilized by Agency creative teams for efficient collaborative use of digital assets at various stages of project completion
• Led the Agency’s rebranding initiative with the award-winning redesign of their website and printed collateral
• Retained Graphic Designer responsibilities below
Graphic Designer + Photographer : 2001 - 2004
• Designed logos, print collateral, websites and ad campaigns in support of the Art Director
• Managed print production, including vendor relationships, RFQs, preflighting and press approvals
• Shot photography in the studio and on-location and completed post work
PAXAR CORPORATION : LENOIR NC
Art Technician : 1999 - 2001
• Created text and graphic layouts for printed labels
• Managed department translation and artwork assets
references
excellent references available upon request
