expert in the field of visual merchandising design such as display,graphic design,product design and interior design with the overseas experiences

Work Samples

  • interior design

  • exhibition design

  • space design

Work History

CAREER EDUCATION FIT(Fashion Institute of Technology)in New york ,USA (Feb2010~ May2010) Principle of display and exhibit design Ecole National des Beaux-Arts in Dijon - France (Oct 2004- Jun 2006 )? Major: Space Design (Product design. Interior Design scenography) Certificate: Plastic Art (optional Design) Fashion Institute of Kolon –Korea (August – October 2009) Fashion Merchandising University of Sang- ji – Korea ( Mar 1995-Feb 2000 ) Major: Bachelor Degree of Industrial Design (Graphic and Product Design) SKILLS and QUALIFICATIONS ?More than 7 years experience in the field of visual merchandising ?Great sense of responsibility and management ?Language: Fluent in written and spoken English and French ?Computer: Adobe Photoshop, illustrator, quark express, auto cad, 3d Max, MS Office EXPERIENCE-------------------------------------------------------------------------------------------- LOTTE DUTY FREE : August 2007 ~ October 2009 VMD Designer Seoul, Korea - Responsible for developing and planning in-store visual merchandising design such as display, product and interior design of various luxury brands (such as Marc jcobs, dior, Lancome,Fendi and the other brands in Lotte duty free shop) - Created and designed relevant graphic images of ATL or BTL based on the Marketing plan, including POP, Ad-print, leaflet and sign design - Maintaining the standard of corporate value such as C.I. whilst conducting design related artwork with outsourced agencies. - Conceptualizing & actualizing the annual VMD CONCEPT BOOK. Trained staff to follow design guidelines of the concept book. - Supervising visual merchandising concepts regularly in newly-opened branches in other provinces. (Incheon international airport and Kimhae airports) - Prepared monthly budget for each shop and report to the head of marketing department. LOTTE Department Store : Sep 2006 – Feb 2007, VMD Designer Seoul, Korea - Conducting the layout and the execution of seasonal store displays. - Responsible for re-designing into the space a modern style by applying eco-friendly items -Design the blueprint for furniture and fixtures used in window displays to maximize sales profit - Analyzed target market field and preference of consumers in order to promote sales. Fashion industry ‘ELCANTO’ Company : Oct 1999~ Feb 2003, VMD Seoul, Korea -Planning and directing scenography on seasonal displays for the marketing of merchandise. -Creating graphic images used in planned seasonal advertising promotion throughout the stores -Directed the advertising for the merchandising of the ELCANTO shopping mall branch -Planning customer appreciation events. OTHER ACHIEVEMENTS Free-lance VMD Designer of a project: Nov ~ May 2010 New York, USA -Creating promotional displays for the marketing merchandise of various brand Free-lance VMD Designer of a project: Mar ~ July 2007 Seoul, Korea (Company of Importing Major famous luxury brands from France) -Responsible for in-store merchandising for LOEWE & GIVENCHY in duty Free Store. -Supervised execution of visual merchandising in the newly opened Loewe store in Shinsegea Department store at Jukjeon Free-lance Designer of a launch party: June 2007 Seoul, Korea -Supervising the execution of decoration design for advertising the new wine of french wine brand ‘MUM’ Designer at Paysagiste SEQUANAPASAGE: Sep - Nov2005, France -Participating in various projects to improve the impoverished neighborhoods of France by rebuilding and restructuring the neighborhood. Designer at EPOKE: Dec 2004 - Jan2005, France -Proposing changes of the interior decoration plans at a European designer’s furniture company. Internship at Fashion Brand ‘On & On’:June 1999 Seoul, Korea Assistant to VMD designer


ecole des beau arts in dijon,France



Supervised visual merchandising team involved in renewal project for lotte duty free shop (It's like a big shopping mall ) at incheon national airport.