Role: Led the UX Design for Vodafone R&D's Connected Car App and Website. This included the Information Architecture, Wireframes, Visual Design and Icons. Challenge: Design a proof of concept to demonstrate Vodafone R&D's new Internet of Things Platform Technology. Strategy: To provide access and management for a number of vehicle security and safety functions remotely, as well as easy access to vehicle information such as real-time vehicle location, directions to the vehicle and geofence ability. Results: Released a successful app and website demonstrating the technology as well as later partnering with companies like Audi, Ford and Porsche with white label versions.
Flow for Out-of-the-Box Experience
User Interaction for Out-of-the-Box Experience
White Label branding for Chartis
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Vodafone Connected Car app

2012

Role: Led the UX Design for Vodafone R&D's Connected Car App and Website. This included the Information Architecture, Wireframes, Visual Design and Icons.

Challenge: Design a proof of concept to demonstrate Vodafone R&D's new Internet of Things Platform Technology.

Strategy: To provide access and management for a number of vehicle security and safety functions remotely, as well as easy access to vehicle information such as real-time vehicle location, directions to the vehicle and geofence ability.

Results: Released a successful app and website demonstrating the technology as well as later partnering with companies like Audi, Ford and Porsche with white label versions.

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Heather Moore-Davies
human-centered design, research & strategy Seattle, WA