Creative professional specialized in innovation management, process improvement, product development, qualitative analysis, both tactical and strategic planning. Adept at providing a creative vision with demonstrated cross-functional design team leadership and abilities in facilitating and developing teams which innovate strategic and creative ideas to grow business. Offer unique perspective, humor, and wit, with no preservatives or artificial flavors.
CORE COMPETENCIES
Ideation Front End Innovation Brand and Identity
Innovation Management Human Factors Product Design
Industrial Design Competitive Intelligence Consumer Insights
Project Management Market Research/Intelligence Graphic Design
Structural Carton Design POP/POS Displays Packaging Machinery
PROFESSIONAL EXPERIENCE
MILLERCOORS [Packaging Innovation Insights Scientist] Milwaukee, WI | 2010-Present
Partner with Marketing in all aspects of packaging ideation to ensure the timely development of appropriate packaging innovation. Work with relevant suppliers to develop and connect new packaging technologies, liaise with Marketing Insights to measure consumer acceptance of new packaging innovations, monitor competitive intelligence in packaging concepts worldwide, and partner with breweries and packaging engineers to ensure successful testing and commercialization of novel packaging concepts.
GRAPHIC PACKAGING INTERNATIONAL [Innovation Strategy] Marietta, GA | 2006-2010
$1.19B Global Consumer Goods and Beverage Packaging Company
Facilitate the integration of innovation tools and best practices into Stage-Gate project management process for successful product commercialization. Implementation of cultural shift from traditional top down innovation to consumer focused bottom up innovation processes. Identification of consumer’s latent needs through the use of ethnographic research, lead user generation, blog monitoring, social computing, new consumer segmentation and internal collaboration. Identify metrics within the company’s value stream to assign quantitative and qualitative metrics through the use of innovation management software. Enhance and expand R&D product applications, develop and implement innovation driven product development process.
-Design and Implementation of Front End Innovation Management Process
-Developed Effective Innovation Partnerships with Coca Cola, AB/InBev, Miller/Coors, and Kraft Foods.
-Lean Sigma Team Leader of Continuous Improvement Projects Resulting in +$15M savings
for Packaging Machinery Division and Improved Cycle Time.
-Primary Contributor in the Creation of the Global Innovation Center in Marietta, Ga
GRAPHIC PACKAGING INTERNATIONAL [Carton Design Specialist] Marietta, GA | 2005-Present
$1.19B Global Consumer Goods and Beverage Packaging Company
Lead structural packaging designer responsible for stewarding conceptual designs through to commercialization. Insures packaging solution’s success through the administration of FMEA management, machine trial evaluations and QC checks of first production runs. Provide creative and artistic direction for client packaging solutions. Identify opportunities to integrate new technology and design methods to enhance creative process. Oversee and assist in the required research of the market, theme attributes, trends research and brainstorming ideation sessions. Conduct creative reviews to ensure link of visual creative with project objectives. Lead cross-functional project teams and provide management feedback.
-Creation of New Packaging Concept which Lifted Channel Sales of 1L Coca Cola PET bottles 15%
-Commercialization of Sustainability Optimization Cartons within Coca Cola Supply Chain
-Over 26 Patents Established for IP Protection of Key GPI Interests
-Key Contributor to Current Die Numbering System Consisting of a Methodology to Capture Revisions and Versions Into One Naming Convention.
-Effectively Lead and Managed Outside Vendor Process Which has Lead to Improved
Cycle Time and Reduced Cost
Kids II [Freelance: Packaging Consultation] Alpharetta, GA | 2006-2009
$13M(fiscal)Privately held toy company since 1969. Serving over 60 countries overseen by 11 global offices.
Provide successful packaging solutions in under an accelerated timeframe. Offer insights and guidance to various packaging initiatives and processes. Conceptualize packaging solutions on Bright Starts product line. Interact with management and engineering teams. Provide strategic business development scenarios in new business arenas.
Smurfit Stone Display Group [POP/POS Design] Richmond, VA | 2002-2005
$48.51M Corrugated Paperboard and Paper-Based Packaging Company
Conducted design explorations to design and develop custom display and packaging programs. Investigate and implement design trends for retail environment. Merge new materials and production processes into viable design solutions. Maintain schedules and coordinate workflow.
Sprocket Studios [Freelance: Product Design] Mathews, VA | 2002- 2004
Industrial Design Consultancy Firm
Conducted market analysis, brand identity and market placement studies. Conceptualize marketing ideas on new internet based platforms. Interacted with management and engineering teams. Provided strategic business development scenarios in new business arenas.
Curran & Connors [Internship: Branding] Fort Lauderdale, FL | 2001
Corporate Communications Firm Specializing in Annual Reports, Corporate Literature + Interactive Media
Conducted design explorations. Translation of client feedback into effective design programs. Creation of marketing/experimental event concepts and multimedia collateral. Participate with management, copyright and production personnel to execute client communication process.
Motorola [Internship: Product Design] Boynton Beach, FL | 2000
$15.64B Global Communications Equipment Company
Conducted design explorations, market analysis, research and human factor studies. Assisted in implementation of Motorola’s branding compass and initiatives. Conceptualize marketing ideas through drawings, renderings, and presentation software. Interacted with engineering, marketing and modeling teams.
EDUCATION
Georgia State University Executive MBA | 2009
Pratt Institute Bachelor of Industrial Design | 2001
CERTIFICATIONS/AFFILIATIONS
Six Sigma – Yellow Belt
Lean Sigma Team Leader
Voices 360 Management
PDMA
PATENTS APPLIED/ISSUED
US Pat 7568612 (1 worldwide citation)
US Pat 11767871
US Pat 20070295791 (1 worldwide citation)
US Pat 11766826
US Pat 20070278133 (1 worldwide citation)
US Pat 11767141
US Pat 7604157 (1 worldwide citation)
US Pat 11767959
US Pat 7918385
US Pat 7918384
US Pat 7743944
US Pat 7475777
US Pat 20070295792
US Pat 2007295789
US Pat 20080190785
US Pat 20080000953
US Pat 20070295796
US Pat 20070295793
US Pat 20070278120
US Pat 20100140336
US Pat 20090121005
US Pat 20090145954
CA Pat 2648138 Canada
US Pat 20090242445
US Pat 20090272793
US Pat 7648061
US Pat 7784675
US Pat 7793779
US Pat 20100282620
New Berlin, WI
Lean Sigma Team Leader Six Sigma Yellow Belt Voices 360 Management Training