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Strategic Design - Trend

Flagship Retail Store Design in Milan - Trend is a worldwide well-known Italian mosaic factory that needed to create an innovative selling point.This project communicates Sustainability. The developed solution interacts with the client connecting Arts and Innovation together. Besides being a product display, it’s also a cultural meeting point that educates about the environment, offers exclusive services and creates an experience for the customer during all phases of the purchase (pre, during and post purchasing).

Igor Saraiva
Strategic Designer & Innovation Manager Sao Paulo, Brazil