H Favorite qView Full Size
My thought process while creating a headline for this image was to be unexpected. The image involves a UCLA Bruin football player in an unflattering position. I decided to take the idea of the mascot and create an advertisement for the national park service, urging viewers to go outside and see how much more majestic an actual bruin is.
H Favorite qView Full Size
For this project I was asked to come up with an advertisement for Prop AB 144, which was a proposition that dealt with being able to carry firearms in public places. The one requirement was that it had to push the boundaries. I wanted to experiment with the double entendre with the word piece as it represents the male region and is slang for a gun.

Favorited by 16 people

More Projects From James Ferrell II