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Pushkar Foods Identity - Pratt Institute / Package Design
This project allowed me to revisit my travel journal from a three-week roadtrip in 2004 through Rajasthan. Research came from personal experience & review of photographs, textiles & miniature paintings. Package structure aimed to display the colorful foods by using clear containers and glass. The logotype developed from the legend of Pushkar, a village where Buddha dropped his lotus flower. Label design was inspired by ancient Indian tariff stamps.