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Footwear Designer
JustFab
Sep 2013 - Present (10 years 7 months)
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Footwear Designer - Anglomania by Vivienne Westwood
Titan Industries Inc.
Oct 2012 - May 2013 (7 months)
-Worked with Creative Director and Licensee to initiate concepts each season based on current trends and
brand DNA
-Designed full range seasonal collection and expedited technical design packages to factory
-Communicated daily with factory overseas to follow all development process and correct execution of samples
-Travelled to factories 1-2x per season to perfect fit, pattern and construction techniques to meet standards and finalize color and material selection
-Merchandised and edited collection with Creative Director to ensure assortment is balanced in terms of shape,
material and price
-Participated in on-going market and field research to stay on target with market and client needs
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Footwear Editor
Stylesight
Oct 2011 - Nov 2012 (1 year 1 month)
-Create deadline sensitive market analysis on a weekly basis in technical terms for concise B2B driven reports
-Review and analyze product at retail, trade shows, streets etc. to identify current and upcoming key trends
-Edit seasonal runway images to identify key silhouettes for both Men’s and Women’s markets
-Develop seasonal footwear workbooks based on Stylesight’s defined seasonal themes and establish key classifications within footwear markets.
-Attend most influential domestic and international footwear trade shows, photograph booths/product and report on big ideas, key brands, key items and upcoming trends (Pitti, Micam, FFANY, FN Platform, Francal)
-Present trend ideas to editors, sales team, journalists and clients in meetings, interviews, online trend presentations and video
-Write daily blog of the latest in footwear news regarding product, brands, launches and collaborations
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Women's Footwear Designer
Chainson Footwear
Apr 2011 - Oct 2011 (6 months)
-Research current trends and prepared trendboards/concepts according to private label account's target market
-Sourced materials / colors / components fitting customer's budgets
-Designed and developed capsule collections per retailer's delivery specification
-Sketched detailed technical drawings and expedited to factory for manufacturing of samples
- Communicated with factory on a daily basis to follow up on samples / proto
- Responsible for fitting and fit adjustments
- Participated in one-n-one development meetings with clients
- Attended trade shows and sales meetings during fairs such as FFANY
- Monitored market and sales of each account to ensure concise development of upcoming capsule collections
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Women's Footwear Designer / Line Builder
My Shoes
Sep 2010 - May 2011 (8 months)
Researched current trends and identified most important trends according to brand direction
Prepared presentation boards of line’s concepts, construction, sillhouettes, color and materials
Designed and developed full range of women’s footwear line and subdivisions, approximately 250 styles per season
Prepared and updated tech packs accordingly, and distributed to corresponding manufacturer based on specialty
Developed all custom materials, components, lasts and heels directly with manufacturers
Maintained communication with manufacturers to ensure timely delivery of protos/samples
Participated in fitting and made fit adjustments
Designed and developed promotional packages along with marketing team to boost sales, launch new collections
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Journalist
Valor Luxury Lab
Nov 2010 - Jan 2011 (2 months)
On-going contributing journalist-at-large to www.luxurylab.com.br. Source for luxury news in Brazil and worldwide.
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Product Development
putnam sourcing group
Nov 2009 - Aug 2010 (9 months)
Accessories / Footwear; · Researched current market/fashion trends and prepared trend / color boards
· Developed and design private label collections for US retailers, such as Forever 21, Wet Seal, Arden B, etc.
· Negotiated and followed production of sample lines from concept to final sample product
· Tracked and shipped and sample items to/from factories and clients
· Maintained schedule and strategy of up and coming collections based on current trends and expected market shifts
· Maintained library of past and current collections
· Communicated with clients in US and International
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Media Coordinator
1928 Jewelry
May 2009 - Nov 2009 (6 months)
, May 2009 November 2009
· Designed Advertising for magazines and other publications
· Photographed finished product for use in future campaigns/catalogs
· Created layouts for catalogs, press kits and brochures
· Maintained social media outlets for company (Facebook, Twitter)
· Designed packaging for specialty brands
· Researched current market/fashion trends for company blog
· Design collateral for web and online sales (homepage, e-blasts, banner, promos)
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Production Coordinator/Executive Assistant
Advanced Tees Inc
Jul 2008 - May 2009 (10 months)
September 2008 May 2009
· Assistant to the President of the company with schedules, meetings, follow ups, etc.
· Coordinated all aspects of production, from sample line to final manufacturing
· Managed team of seamstresses for production of sample line
· Handled diverse duties ranging from creative to administrative
· Coordinated manufacturing on a timely basis and against calendar/ deadlines
· Created technical flats/cads for new merchandise ordered
· Assisted with spec'ing garments/samples
· Maintained client files/archives (fabrics, color, prints, patterns and line sheets)
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Intern
Bruno Bordese
Jan 2008 - Jul 2008 (6 months)
Bruno Bordese/CLONE Footwear, Milan, IT
Intern, January 2008 August 2008
· Assistant to Designer
· Designed, developed, and followed collections, from prototypes to final manufacturing
· Maintained archives for all current and past collections
· Researched and developed trend boards for future collections
· Communicated with press office as well as showroom
· Communicated with vendors in the Central-Italian region to coordinate manufacturing of sample collections
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Office Manager/Bookeeper
Wild Mango Clothing
Oct 2004 - Sep 2005 (11 months)
Office and warehouse management, client services, distribution, basic bookkeeping duties, assistant to Vice President.
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Office Manager/Bookkeeper
OPM Design Group
Sep 2002 - Oct 2004 (2 years 1 month)
Receptionist/Secretary to owners, basic office management and bookkeeping duties, support to staff on simples graphic tasks.