Jeffrey Kretchmer
JEFFREY KRETCHMER DESIGN — Evanston, IL
sketches
I have chosen a few projects to show the process that these items go from the sketch book, and transform into sold products rendered on the computer. Every product shown in this portfolio has started as a sketch (sometimes as a very rough sketch / scribble) in order for me to understand the proportions as well as the approach that needs to be taken. I have however left the vast majority of these sketches behind at the previous places of employment or to be recycled, and have undervalued the importance that these sketches have. I have instead placed the importance on the end product. I sincerely hope that this gives you a better understanding as to the thought process that is involved at this particular stage of the development process.
