John Meiczinger

Successfully providing leadership and direction in the development and production of creative work for start-up ventures and industry leaders with national and global market presence.

Director of Creative Services
Director of Advertising
Overall creative lead for development of marketing and branding materials for the leading Architectural lighting manufacturer in NA ($600m sales before Philips acquisition)) . Overseeing more than ten years of significant branding development, growth and profitability.

Design Consultant for development of educational program promotional components that included design, model making for photography and identity development.

Design Director of in-house design and advertising agency for toy manufacturer with national major retail distribution. Focus was on developing board games, activity sets and magic tricks based on licensed properties for mass market distribution.
* Overall design and development of of consumer packaging, point of purchase, signage, stationery, advertising, trade shows, multi-media, public relations catalogs, and signage.
* Product development with Disney, Warner Brother, King features and other major licensors from inception and design, to final approvals with ownership of manufacturing budget and delivery.
* Established leading edge design department for start-up toy company. Researched and selected critical vendors for outsourced manufacturing and fulfillment. Responsible for multi-million
production budget with schedule and financial goals attained.
* Participated in critical and timely meetings with store buyers from Walmart, Costco, BJ', Toys-R-Us as well as many others. Orchestrated media for Toyfair, NYC as well as other tradeshows
around the country.

Broadcast Network Experience
ABC Sports/ ABC news / ESPN/ CNN/ TBS /PBS
* Director/Producer for network opening titles such as Nightline, 20/20 and many others.
* Solid background of film/video production from concept to broadcast, film to digital.