Digital Marketing Manager
Digital Marketing Manager
Happy 2017! Rea. deeming Beauty has continued our tremendous growth into the New Year. Recognized in 2015 and 2016 as the Fastest Growing Company in the Lehigh Valley, we have an opportunity for a Digital Marketing Manager in New York City.
We are looking for a professional who is ready to quickly take their career to the next level with a fast-growing global beauty brand!
The Digital Marketing Manager is responsible for developing and executing beautyblender’s online marketing strategy with the goal of engaging and educating new and existing customers, generating online and retail sales and database growth. The position requires the ability to translate vision across multiple online channels and the daily management of Paid Search, CSE, Affiliate, SEO/SEM, etc.
The ideal candidate will manage, implement and execute the following functions which are to drive the ecommerce performance for beautyblender.com and retail partners; drive search for marketing strategy and conduct regular competitive research of the digital marketing landscape, including paid search, SEO keywords, and email; implement and oversee ad trafficking and tracking of performance for paid search, remarketing and affiliates; create email marketing campaigns, grow database and manage the daily email process; deliver the development analysis of campaign reporting; stay up-to-date with email technologies; manage digital partnerships with the Director of Digital Marketing and Social Media; collect and analyze trends to optimize conversion and improve profitability; management of digital marketing budget; communicate and collaborate with Marketing and Creative teams to ensure strategy alignment; remain fluent on best practices and trends in digital and understand how to build and convert a digital audience.
Candidate must have knowledge of overall digital marketing landscape, especially in beauty, solid understanding of ecommerce. We are seeking someone who is goal and result oriented, creative, collaborative, energetic, organized and business driven. Must possess strong communication skills and adaptable to various situations. Comfort zone with web analytics, reporting and can turn data into actionable insights. Know that beauty is fun!
Travel is required for the position up to 30%.
Education requirements are Bachelor’s Degree in Marketing or related field and 3+ years’ experience in a digital marketing role.
Our employee’s quality of life is important to us. Full-time associates are offered a comprehensive package including:
• Competitive wages
• Medical, dental, and vision insurance
• Flexible spending accounts
• Paid PTO and holidays
• 401k plan
• Business Casual dress
Beautyblender is an equal opportunity employer. Rea.deeming Beauty Inc. conducts drug screens and background checks on applicants who accept employment offers.
How To Apply
NOTE: International candidates must hold a valid US working permit.