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Photographer, Digital Artist and Product Designer
Owner and operator of Sonnet Design Studios, a full service photographic and illustration art house. We provide, on and off-site photography, specializing in product imagery for online use. We also specialize in small and large quantity corporate image editing, including clipping paths for item isolation, color correction, and specialty image manipulation. Some of our clients have included Michaels Arts and Crafts Inc where we were instrumental in the successful launch of their 2014 ecommerce website, and many others including Report Footwear Inc, and Meraj Custom Guitars. We also specialize in fashion illustration and design with an emphasis on footwear and accessories. We create and deliver technical drawings and tech packs with complete specifications including color swatches and materials. In addition, we provide unique and custom visual media and presentation materials based on the individual clients needs, customer base and product category. Some of our clients have included Tommy Hilfiger, Nine West, and Kenneth Cole Productions.
W- Dress (Illustration + Photoshop)
Managed in flow and edited over 20,000 raw product images from vendors, suppliers and outside studio sources for a massive eCommerce initiative on Michaels.com - Created and implemented image standards for isolation and clipping paths, color/contrast correction, and saved format conventions - Managed junior editors and created specialized action sets in order to maintain a cohesive overall look for all product photography
- Shoot, edit and upload product imagery for eCommerce use - Sketch design silhouettes for multiple footwear licenses create technical speci fication packets for development - Create custom production artwork for mass printing and display in corporate and hospitality environments - Research and create style and trend presentations LINEBUILDER
- Designed and coordinated women's lines, including Old Navy, Style & Co., Target, Gap Outlet and Limited Too - Managed product development process, including visits to Putian and Dongguan, China, to execute product in company sample room and factory sampling facilities LINEBUILDER
- Designed Reaction brand's women's collections for first cost/discount retailers, including DSW, Famous Footwear, MarMaxx and Ross - Developed and presented training sessions in Photoshop color CAD techniques for other designers - Interviewed, trained and managed 1-2 intern personnel per season