joko lelono

product designer — jakarta, Indonesia

cushion ideas

This ideations is not requested by anybody.. sketched with very limited tools, free and fun.. I'm now not working at footwear industry but i like sketch for shoe

cinderella - as cold as ice
g-rubby - this is fun drawing. never requested by anybody. free and hopefully generated you to better ideas
monoshock - this is fun drawing. never requested by anybody. free and hopefully generated you to better ideas
xt bubles cushion - i would like to bite some eyes of peoples with bubbles when they pass the shopping display.. nobody can imagine that the identity strap can be.. mad.. hard to explain..
dmx box stripe conservative - as we all know.. the war of cushioning tech of the leading brands is never end.. so what we could to the next dmx.. well. what u see in upside is still conservative.. so.. keep checking my work.. soon the crazy one will be appear..
dmx box - u know.. explaining is difficult to me.. but this idea is still very rough
x-trim basketball - have u seen the excavator machine.. think that we need some good shock system for jumping n' landing on basketball.. so what is connected to excavator? ehm.. just see the drawing while figuring your excavator, haha.
Nike Guru - justin acted as a guru.. i would like to come up exercise shoe with extreme cushion.. unique or extreme.. whatever.. but the look must be different kind of cool.. yoga in harmony......
rib adventure - Have u seen some adventure movies? ok.. the top guys comes into cave full of bones & skulls.. so here I offer u da bones to become a shoe.. fear, challenging, death, panic, shock?... that's I called adventure!
x x running - hell.. sometimes my imagination crash to the proportion.. the brain requested that the "red double x" & logo match cool together on the sidewall.. but..
xt performance - how to make the big strap of puma heritage shape works into the vintage fitness shoe.. i think mostly the fitness guys love a fresh sporty device..
BB cleanshoot - I don't know how to explain this one.. I wanted to make something frizz & simple. maybe like an ice block.. unfortunately the big wht strap was getting thinner in the render process..
bang! - That day, I've seen some break dance performance.. that inspired me to make bombastic mix with pop 70'-80' style..
Smoothrip - That was tired in my feet.. to walked over airport's track to got bali.. I imagined to combine reebok tt - nike's light sole & outdoor sandal.. smooth-light n fresh to get asleep- relax at the plane he he...

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