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Personal Identity

Have you ever dealt with that one client that you just cant seem to please, no matter how hard you try? Have you ever wished that seemingly never-ending project you're working diligently on would just get off of your desk? Well, for most of us designer folk, we are indeed our own worst client.

Designing my own personal identity has been an ongoing process and I've gone through countless sketches, concepts, mockups and revisions — all too often only literally toss the concept in the trash can. So with great joy I present my latest personal identity in it's simplest form.

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Joseph Nicklo
Art Director / Visual Designer at BFW Advertising Boca Raton, FL