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e
Design Creative

Kimberly McGuire

Charlotte, NC
kimberly-mcguire.com
Available Now
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  • About
  • About

    When I graduated with a bachelor's degree in industrial design, I thought I'd be designing packaging or furniture. Instead, I landed comfortably as a graphic designer inside the marketing department of a Fortune 500 company. I started with ads and client presentations, but quickly earned the right to work on branding, exhibit design and much more. I learned an appreciation for the wonderful smells of a print shop and the complexities of professional photography. From there I found myself working in the internal ad agency of a Fortune 50 company. This was an amazing and truly global opportunity. I had clients all over the world, including France, India, Australia. I became friends with developers in Brazil, Mexico, New York City. There were no boundaries and it was wonderful. During this time I also expanded into digital design: web pages, mobile apps, animations, social and web advertising and on...

    I really have worked the spectrum. Which was exactly why I was chosen to lead many campaigns as Creative Director. I was in charge of visuals and messaging across the entire campaigns' reach. It was absolutely the most professional fun I've ever had. Every step of the way has been more challenging and more rewarding. I can't wait for the next adventure. 

  • Education
    • Bachelor of Science Industrial Design
      The Art Institute of Fort Lauderdale
      2002 - 2004
      Graduated magna cum laude
  • Experience
    • Art Director
      IBM
      Charlotte, NC
      Mar 2012 - May 2017 (5 years 2 months)
      Creative direction for campaign initiatives. Art direction of web segments for a global brand, including localizing pages for different geographies. Visual design of web, print, social media and marketing collateral. Mentoring groups of designers. Leading agile teams. Presentations to clients and teammates
    • Lead Graphic Designer
      Balfour Beatty Construction
      Fort Lauderdale, FL
      Mar 2005 - Jan 2012 (6 years 10 months)
      Graphic design, ideation, brand management, training and marketing support. Creation of ads, brochures, collateral and conference materials, proposals, presentations and graphic imagery. Management of all photography including orchestration of photo shoots
  • Affiliations

    NAPP, AIGA

  • Industries
    • Advertising
    • Commercial Equipment
    • Internet Applications
    • Mobile Apps
    • Services
  • Skills
    • Art Direction
    • Communication Design
    • Creative Direction
    • Design Research
    • Exhibit Design
    • Graphic Design
    • Ideation
    • Information Architecture
    • Print Design
    • Web Design
  • Elsewhere on the Web
    • k
  • On Coroflot
    @k1mberly23, member since 2012
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