Karl Mynhardt

Graphic Designer — Cape Town, South Africa

Grolsch

Grolsch have given their corpoarte identity a facelift with a new strapline: CHOOSE INTERESTING. To coincide with their new strapline, K&i were approached by SoulProviders to help inject a difference into the Grolsch brand and their online presence. By the use of typography and illustration we’ve added a personal touch to the brand and geared the visual communication toward their target market. Projects we've worked on include: a 'Guide to Twitter', advertising material for their Swingtop Circle events, various Facebook marketing app competition graphics, and the 'Grolsch guide to Cape Town' map launched at the 2012 Design Indaba.

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