Kristine LaRocca is a New York based graphic designer. A graduate from Pratt Institute with a BFA in Communication Design. Many of my projects consist of branding, identity, environmental graphics, product packaging and marketing research. I have extensive training with Mac platforms and Adobe programs.
Employment History
2009 to Now
Junior Designer Greentech Media
Designs marketing material for events, marketing reports (consisting of analysts research), email blasts and online house ads alongside with marketing manager and web programmer.
Freelance 22 Graphics Inc.
Designing brand for Sessanta Gym.
2008 to 2009
Junior Designer Boomerang Pharma Communications
Works with creative director & web programer to implement web design for various pharmaceutical brands. Worked on youtube web channels, contest landing pages, site design & wireframes. Also participated in marketing brainstorming for brands & research.
Freelance Atelier Group
Designed various email blasts & newsletters, electronic invites.
Mac Creative Apple
Providing one-on-one training, Conducting presentations and workshops, Being one of the go-to people for technical knowledge in the store, Patiently showing customers such basic computing skills as double-clicking, using the Internet, organizing photos, and creating simple web sites, also teach how to use the Adobe Creative Suite. Part of Visual Team: Work on store visuals; including store fronts, interior store advertisements and layouts. Translate “techno-speak” into people terms, developing complete solutions based on customers’ specific needs, providing a personalized shopping experience to customer’s.
Graphic Designer Real Data Management
Assisted creating a more contemporary brand look & feel using existing logo; design layouts for print (newspaper ads, marketing materials, direct mailers, monthly newsletter, plan books). Assist with the design of e-mail blasts and web site. Create illustrations, identities, and graphics in collaboration with architects and project managers; while organizing workflow and time lines.
2008
Freelance Dr. Russel‘s Soho Healthcare
Designed layout of direct mailers and set up for print
2007 to 2008
Entry Level Designer 22 Graphics Inc
Design Intern
Design Branding + Identity Solutions, Environmental (Store Fronts), Editorial (Posters+ Catalogs)
2007
Design Intern Laser Cosmetica
Designed Direct-Mailers
Design Skills
Photoshop
Illustrator
InDesign
Quark
Dreamweaver
Basic Flash
HTML
Basic CSS
MS Office
ILife
IWork
After Effects
Mac OSX
Windows
Interests
Architecture
Cooking
Fusion food
Music
Dancing
Pop art
Traveling
Thai culture
Staten Island, NY
Pratt Institute, Brooklyn, NY 2004 to 2005 Awarded Employee of the Year – For MCC Lab Monitor Gifford’s Public School #32 1997 American Legion Award