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Motorola Core Cellular Accessories Structural Packaging

Structural packaging design system for Motorola's entire cellular phone accessory line. Conceptual ideation, 2D and 3D development, technical specifications and vendor liaison up to and through commercialization. Design introduced a common aesthetic throughout the entire packaging lineup, supporting and building upon Motorola's brand equity.

Available
Freelance
Lenny DiChiara
Global Design Leader - Packaging, Branding and Innovation Chatham, NJ