Consum Supermercado - Spain
Consum Supermercado - Spain from Merianne Molina-Pethers
Consum Supermercado - Spain

Grocery Retail 2003 - The Eroski Group distributes high consumption products and services. Maintaining its position amongst the leaders of the Spanish food distribution
sector based on a business of over 35 years. The Eroski Group’s re-brand stretched to each of its four hyper-markets and supermarkets, plus each of its individual sub-brands and sub-brand stores. It encompassed each brand mark,all internal communications, store layouts and store graphics. Supermercado Consum was one of it's individual sub-brands.

Consum identity rebrand - Consum needed to create its own niche within the Eroski group that spoke to freshness and value foods.
The new weekly coupon and offer magazine.
The new weekly coupon and offer magazine.
In-store graphic created for new brand. "The freshness you want at prices you'll love"
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Consum Supermercado - Spain

Grocery Retail 2003 - The Eroski Group distributes high consumption products and services. Maintaining its position amongst the leaders of the Spanish food distribution
sector based on a business of over 35 years. The Eroski Group’s re-brand stretched to each of its four hyper-markets and supermarkets, plus each of its individual sub-brands and sub-brand stores. It encompassed each brand mark,all internal communications, store layouts and store graphics. Supermercado Consum was one of it's individual sub-brands.

Merianne Molina-Pethers
Senior Creative/Art Director and Brand Graphic Designer London, United Kingdom