Simone Madella, an hopeless daydreamer, was born in May 1988 in a small town called Mantua, which he left early to pursue his dream.
Since when he was a child he would mark school desks with drawings and writings, which made him receive several reprimand notes and admonitions.
In those years he decided that to style, design, dream and invent would have become some of the most important reasons he would have breathed for.
After a two-year work experience, he enrolled at the European Institute of Design in Turin. Here he began to make his dreams come true, especially the one related to the marine industry, for which he still works, trying to contribute to the rebirth of one of the sectors that gave Italy great fame.