Matthew Lundy
Industrial Designer — Rockford, IL
About
Industrial Design - A constant struggle against the commoditization of products.
Companies that view Design as fashion for their products, risk losing their market to a more fashionable product tomorrow.
Brand language is what makes your products recognizable.
While a constant change of appearance without structure, makes your products generic.
Anyone can be a stylist but to be a designer is to change the way others view the world.
All work copyright Matthew Lundy 2011
- Experience:
- 1 years
- Education:
- Milwaukee Institute of Art and Design (MIAD)
- Awards:
- Fiskars, Fall 2009
•Paper Trimmers •1st place amongst Paper Trimmers
•Identified design problems through research and competitive landscaping
Master Lock Fall 2010
•Portable Truck Box •2nd Place •Consumer inspired innovation
