P e t e r Y a n g

About

Cool Grey Six is a multidisciplinary design studio led by Peter Yang. Since 1998, he has specialized in concept and execution for graphic design, interactive marketing and branding. Working independently, as well as collaboratively with agencies, his design practice emphasizes creating fresh and intelligent solutions that yield engaging user-experiences. Past clients include Burton, MoMA, MTV, and T-Mobile.

Resume

+ WORK EXPERIENCE

Communication/Brand Design Lead (Apparel Innovation/Kitchen)
NIKE, Inc.
New York, NY | November 2010 - Present

Freelance Art Director + Designer
New York, NY & San Francisco, CA | September 1998 - Present
• Primary role focused on initiating concepts for branding and interactive advertising
• Projects include identity, marketing collateral, interactive/online games, motion graphics
• Agencies: Icon Nicholson, Publicis West, DraftFCB, MRM, Ogilvy One, Tribal DDB, Razorfish, Strawberry Frog, Anomaly, Organic, Digitas, EVB, Frog Design, Moment Design, VH1/MTV Digital, Showtime Networks

Freelance Senior Designer
BURTON SNOWBOARDS
New York, NY | April 2009 - January 2010
• Worked collaboratively with the internal design team to solve product brand applications within the online platform
• Established and oversaw the visual identity and UI for the site's entire customer service and community portal
• Clients: internal (The Community, Customer Service, 2nd phase enhancements)

Freelance Art Director/Designer
FOR OFFICE USE ONLY
New York, NY | April 2008 - August 2008
• Solved branding and interface design challenges to reconstruct the user-experience in how the museum presents itself online
• Explored and created a visual design system to be implemented with the new rich-media supported site
• Clients: internal, MoMA, New Museum of Jewish American History

Freelance Interactive Art Director/Designer
KIRSHENBAUM BOND + PARTNERS/DOTGLU
New York, NY | May 2005 - February 2006
• Conceptualized and produced visual design solutions within the scope of the client's target audience and branding guidelines
• Worked directly with clients and accounts team to formulate new campaigns and lead the communication among the creative team
• Clients: internal, Hartz, DSW, Citibank, Kao Brands, Beechnut/HBO, Liberty Mutual, Verizon Yellow Pages, BMW USA

Freelance Senior Designer
WDDG
New York, NY | December 2004 - May 2005
• Created innovative and high quality designs that reinforced the client's brand for both print and web capabilities
• Visually integrated and enhanced site architecture, user-interface, and content outlined by the development team
• Clients: internal, Kraft Foods, Emerald Nuts, Aquent, Siebel, Inferno Games

Graphic Designer
ARCHER DESIGN, INC.
San Francisco, CA | May 2000 - July 2001
• Designed and developed print pieces for promotions and press including identity systems, annual reports, and marketing collateral
• Managed projects from concept through production by working along with project managers and print vendors to meet scheduled deadlines
• Clients: E-Trade, Sony Playstation, Chabot Space & Science Center, UC Berkeley, University of San Francisco School of Law

Instructor
NEW YORK UNIVERSITY | McGhee Division
New York, NY | September 2004 - Present
• Instruct a graphic design course integrating multimedia into the design process
• Course: Multimedia Graphic Design

Instructor
PARSONS SCHOOL OF DESIGN | Digital Design Department
New York, NY | June 2003 - June 2005
• Instructed & developed the digital design studio and lab curriculum for undergraduate and graduate levels
• Courses: Intro to Graphic Design, and Design & Technology Studio


+ EDUCATION:

Parsons School of Design
New York, NY | August 2002 - May 2004
MFA - Design & Technology
Concentration: Multimedia
Honor Roll


+ INTERESTS:

AIGA
• Active member in the New York chapter

PRINT
• Pre-judged the magazine's 2003 digital design annual competition

10FL
• Curator for an exhibition of digital design artists based in New York

Location

New York, NY

Specialties

  • Art Direction
  • Interaction Design
  • Print

Experience

10+ years

Affiliations

AIGA