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Communication Studies - Reversal of the Overheated Medium - Inference of Communication in semiotics and process based views. Its transmission as well as 'production and exchange' were explored alongside perspectives by Shannon and Weaver, Peirce, Saussure, Bernstein, Barthes, etc
Marshall McLuhan's theory on 'hot' and 'cold' media was explored as project thesis. It culminated in an exploration in contemporary contexts, to find prevailing examples to his theory.
Socio-cultural, political and economic dimensions led to interesting supporting conclusions.