Power Force is pleased to announce this design as a 4th place winner in the 2012 Design the "You" Shoe Contest. Power Force Infinite Energy (IE)
The "you" shoe, a unique and innovative athletic shoe that strongly represents the inner passion of the designer. The story of this concept reflects my biggest inspiration, which is the power of nature itself. No matter the circumstance, true nature succeeds above all. Focusing mainly on the inspiration and story, I wanted every part of this shoe to have a meaning. Overall, I feel that this concept highly reflects my passion and strong belief that 'Nature will always prevail.'
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Shoe Design from Nature

Taking the inspiring patterns of nature and translating them into a thoughtful idea for a shoe.

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Michael Cook Jr
Associate Footwear Designer New York, NY