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Art Director | Designer
New York, NY
New York, NY
Experienced, motivated and versatile creative professional with a proven track record of successful projects from initial concept through completion. Industry skills include art direction, graphic design, branding/identity design, and photo-art direction for print and digital. A detail-oriented and effective problem solver able to create innovative design solutions that are impactful, on strategy and on time..
Home Expressions Catalog
Product Art Direction
Art Director/Graphic Designer | Michael Leone Design Brand identity projects; art direction and graphic design for print and digital media Art Director, Consultant | OSP Group, New York (formerly Redcats) Art direction and project management of home/interiors catalogs for BrylaneHome, a division of OSP Group • Complete design of 100+ page retail catalogs • File preparation from layout through production Art Director, | Avon Products | North American Creative Services, New York Effectively designed, art directed and lead creative projects in support of Marketing and Merchandising for the Avon Products Catalog (circulation 20 million, 2-week cycle, 26 issues per year). • Sale categories included Home, Fashion, Beauty, Lifestyle, Consumer Products, Gifts, Children’s Apparel and Toys, and Seasonal/Holiday • Full life-cycle project management • Complete production, file release; supervision and approval of retouching and color corrections Art Director, | Avon Products | Marketing & Sales Communications, New York Conceptualization and development of various collateral pieces directed to sales organization and consumers including brochures, flyers, posters, POP, newsletters and other sales promotion materials. • Print collateral pieces; sales and marketing kits • New product promotions • Product positioning, branding identity projects Art Director | Porter Novelli International, New York Design and implementation of all marketing materials for clients of one of the largest and most highly regarded public relations firms in the world. Created press kits, logos, invitations and other print media. Designer/Associate Art Director | Wells Rich Greene BDDP, New York Produced brochures, corporate identity programs, promotional packages and posters for the advertising agency’s corporate clients. Assigned to IBM team with involvement on major corporate accounts. Senior Designer | Vignelli Associates, New York, NY Responsible for the design, implementation and production of projects in corporate identity, sales promotion, book and magazine design, packaging, architectural graphics and exhibition design. Clients included Rizzoli, IBM, Tishman Speyer, Memorial Sloan-Kettering and IDCNY. Graphic Designer | Conran’s/Habitat Design Group, New York, NY Member of the in-house creative team for the international design and home-furnishings retail chain. Creative duties include design and art direction of catalogs, point of purchase, package design, posters, signage, and advertising.
The Cooper Union for the Advancement of Science and Art, New York, NY