Posters - This concept speaks about the lifestyle of the people from the IT industry as it reflects their way of perceiving life as they like a bit of humor in whatever they see or do, They like witty ideas, a bit of fun is also considered as they have long working hours.
The concept deals with the use of warm colour palate which is associated with passion, energy, and enthusiasm. Lastly the lines create humor, which is most suitable for the related target audience.