*** nyc factotum ***
Creative Direction | Art & Copy | Trad Mad Ave | Interactive | Design | Crosswords | Papercuts — New York, NY
Admittedly this campaign belongs to a pitch. I'm fessing seeing as casting, conceptual styling, facial expressions + photographer selection would have upgraded what you see here in enormous ways. The idea, of course, being to feature potential Uniball owners with personal, stereotype-defying pen renderings.
(*I solicited my former copy partner for these pie chart drawings. He is now a director at Comedy Central and SNL.)
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