Pamela DeRitis

Interactive Project Manager

Award-winning multimedia, software UI and web design, as well as e-commerce platform management. Successful Account Executive and Project Manager in technology firms and agency settings. Seasoned Marketing Communications Manager for high-tech companies developing Java/CORBA and web-based e-commerce software solutions.

Resume

Pamela L. DeRitis Atlanta, GA


PROFESSIONAL OBJECTIVE

A leadership role in the execution of mission critical business development for a progressive software company or business for whom software and/or the Internet are pivotal success factors.


TECHNICAL/OTHER SKILLS

Programming/markup languages: CSS, ASP, Flash Action Script, JavaScript, HTML, PHP

Graphics/Multimedia software: Dreamweaver, Flash, Director, Cold Fusion, Photoshop, Illustrator, Strata Vision 3D

Foreign languages: French


EXPERIENCE

UniteU E-Commerce, Rochester, N.Y.
Senior Project Manager, June 2004 - present

Lead the development of e-commerce web stores primarily for the retail market. Direct multiple projects from kickoff through launch, oversee the development of e-commerce sites that integrate with in-store point-of-sale system. Define and implement timelines, budgets and all aspects of the integration process.

Successes in this position:
* Directing the communication of functional teams, including Web Development, Web Marketing and Software Development, to facilitate the successful delivery of projects.
* Establishing and executing required deliverables for all project lifecycle phases, including requirements analysis, functional specifications (typically done for custom projects), cost and resource estimating, project planning and scheduling, implementation, rollout and maintenance.
* Tracking project progress and report status on a regular basis to the organization.
* Building and nurturing relationships with clients, ensuring business success and client satisfaction.


Google, Inc., Atlanta GA
Quality Rater (part-time), July 2006 - present
Search industry

Evaluate and recommend improvements on the output of Google's search engine. As a rater I receive recent search queries entered into Google by users which are then archived. I also receive result pages a user would see in response to the query. I evaluate the results for relevancy, timeliness, and usefulness among other factors, and also evaluate spam and other "non-results." I also recommend improvements to results output. Rater evaluations are used to enhance and improve Google's search algorithms. Essential to this role:

* In depth, up-to-date familiarity with English-speaking web culture and media.
* Excellent web research skills and analytical abilities.
* Excellent written communication skills.


Eastman Kodak Company, Rochester, N.Y.
New Media Design Planner, May 2002 - April 2003

Development planning, project management, technical design support and relationship management for New Media (web and software) activities within Corporate Design & Usability division. Created and implemented process improvements affecting UI development teams. Coordinated design and prototyping support for internal business unit clients. Upheld Human Factors/usability best practices. Established budget agreements and schedules on per project basis. Authored project proposals, design specs, and other communications with clients. Negotiated with business leaders to fulfill project and division objectives.

Essential to this role:
* Fluency with software design and prototyping tools
* Thorough understanding of the relationship between the roles of Print, New Media Design, Human Factors, software development and Marketing.
* Leadership in design direction


Heliowire, Rochester, N.Y.
Founder, President, and all else, August, 2000 � June 2003

Operated independent design and marketing communications business based in Rochester, NY, targeting primarily small- to medium-sized business. Mapped out client project life cycle. Utilized presentation, negotiation, and marketing skills. Managed project teams where applicable, particularly scheduling and resources. Provided guidance to clients as to strategic direction of their online presence. Clients include Element K and Questra Corporation.

* Spearheaded UI overhaul/designed product interface for proprietary software application for Questra Corporation
* Provided web applications programming in ASP, Cold Fusion expertise
* Online education development
* Created web graphic design and identity solutions
* Marketing/PR services including success stories, positioning statements


Navistream Corporation, Rochester, N.Y.
Account Executive, October 1999 - August 2000

Developed existing relationships for company providing web-based e-commerce and traditional marketing solutions for Fortune 500 companies. Led entire Xerox account as well as other "early stage" major accounts. Generated additional business with existing clients. Provided client training and assistance to protect and expand revenues. Contributed to strategic network life-cycle planning. Utilized presentation, negotiation, marketing skills.
* Managed new media project development (Internet, intranet, multimedia) throughout project lifecycle.
* Lead and managed development team from all departments within Navistream, scheduling and resources
* Obtained resources for project development, both in-house and external.
* Developed test plans for quality assurance.
* Provided project estimates to potential clients, and met budget targets for assigned projects.
* Engaged as client liaison from kick-off of project through delivery/maintenance: Helped client formulate business and marketing objectives; Translated client's vision and goals into project plan; Ensured plan was executed correctly and promptly; Provided communication about Navistream and development process to client.


Consultant - Internet Marketing/Web Multimedia Development
September 1998 - December 1999

Ziff Davis Education, Rochester, NY
Wrote and debugged Lingo scripts for use in Ziff-Davis University web-based interactive training courses. These behaviors simulate an actual application and are designed to function as reusable code for future development. Provide multimedia design and development expertise.
Create animations and simulations of software programs such as Excel, PowerPoint, Office 2000 for training courses.

Other, Rochester, NY
Project consultant for development of corporate intranets. Market departmental services to other business units. Assist in organizing and managing development for sites on corporate intranet. Also participate in development of those sites, including Cold Fusion programming. Researched single password authentication technology and created cost/benefit analysis of this technology. Documented hardware and software comprising IS Server environment, including functionality, interdependencies, migrations, etc.


Blue Lobster Software, Inc., Rochester, NY
Marketing Communications Manager, June 1997 - September 1998

Drafted product/partner positioning plans for start-up company. Communicated product features and benefits. Identified customer successes in their use of BLS products, wrote success stories based on customer interviews. Managed publishing of success stories in national magazines. Created marketing collateral including product reviewer's guides and product data sheets. Managed all other aspects of collateral production, including internal and external esources (writers, graphic designers, printers). Worked closely with PR firm. Managed all advertising and trade show activities. Company acquired in 1998.

Self-taught basic Java, concepts behind object-oriented design, and principles of CORBA architecture in order to effectively communicate BLS technology and its application. Also self-taught JavaScript for use on web site.

Webmaster, June 1997 - September 1998
Overhauled look and feel for corporate web site. Designed graphics and animations, implementing periodic updates. Implemented improvements such as JavaScript and Java-based enhancements


Element K (formerly Ziff Davis Education), Rochester, NY
Multimedia Design Specialist, July 1996 - June 1997

Trained in Visual Basic 4.0 and Lingo programming. Helped design and develop ActiveLearn, a CD-ROM interactive training product line. Developed Concept Builders for AL. Created solutions to design problems and participated in product design decisions. Worked with other departments to implement decisions.
Created illustrations, animations, templates, and 3D models
Identified and implemented improvements to production process


Consultant - Graphic Design and Multimedia Production
September 1995 - June 1996

Discerning Nature, Inc. Rochester, NY
Brought in to redesign the user experience for the educational CD-ROM Raptors, published by Discerning Nature. Created an entirely new UI concept and design. Drew upon the subject matter of the application to create a unique experience while remaining intuitive and easy-to-use.

Eastman Kodak Company Rochester, NY
Worked on a design team building interactive, animated presentations for kiosk product line. Worked in Illustrator and Photoshop, as well as 3D environment.
Attract sequences installed in Photo Treasury kiosks used at trade shows, NBA All-Star Games, Johnson Space Center, and other public venues.


AWARDS

Society for Technical Communication, STC 1997 online competition

Co-produced Windows 95: Introduction (ActiveLearn), a multimedia training CD, for Ziff-Davis Education. This project won the following awards:
Distinguished Technical Communication Award (highest award in its category)
Best of Show Award


EDUCATION

University of Rochester, College of Arts and Sciences 1993
B.A. Political Science, French Minor, Certificate of Business Management


FOREIGN STUDY

National Outdoor Leadership School, Kenya, Africa
Africa Wilderness Course, August 1997

University of Rochester
Study abroad in Rennes, France, Summer 1988

Location

Atlanta, GA

Specialties

  • Point of Purchase
  • Design Management
  • Interaction Design

Experience

10+ years

Education

University of Rochester