Bringing a package of skills specifically suited towards web design, internet marketing, and website content creation, I have maintained data and stock images for internal websites and have worked closely with marketing directors on content, layout, and overall design of all marketing tools for both print and web media. I thrive in individually-driven solo projects and in collaborative team environments in which we interrelate data and overall marketing strategy to produce one polished product.
Peter McFarland
pgmdesigns.com | peter.g.mcfarland@gmail.com
EMPLOYMENT
Web Designer
March 2012 - Present
ParSteel
Hialeah, FL
Designing and customizing new corporate websites using an open source Content Management System
Working with the Graphic Designer to rebrand the look and feel of the organization
Setting up multiple Google adword campaigns
Freelance Web/Graphic Designer
December 2011 - February 2012
Arise Virtual Solutions
Remote
Developed an annual conference website called Arise Optasia using HTML, CSS, JQuery, Javascript and image editing software
Creating email campaigns using HTML and CSS
Creating print collateral, direct mail and print advertisements
Web/Graphic Designer
June 2008 - June 2011
The Results Companies
Dania Beach, FL
Designed and built web pages using a variety of tools and technologies, including but not limited to HTML, CSS, JavaScript, and image editing software
Implemented and updated corporate web sites, developed and sent out email campaigns, created print materials for various events/locations
Worked closely with the marketing director on the content, layout, effectiveness, and overall design of all marketing tools
Graphic Designer
January 2008 - March 2008
ADN Communications
Coral Gables, FL
Completed a 12 week Graphic Design internship at a marketing firm that specializes in multicultural communications.
Developed and implemented original design concepts and expanded on existing projects by showcasing my perspectives.
Balanced workload with administrative duties while also ensuring timely completion of work.
EDUCATION
January 2005 - May 2007
Miami Dade College
Miami, FL
Graphic Design Technology
Concentration in Web and Graphic design
January 2004 - April 2005
Florida International University
Miami, FL
Photography
Concentration in Color and Black and White
August 2001 - July 2003
University of Central Florida
Orlando, FL
Bachelor of Arts, Liberal Studies
Concentration in Marketing, History and Art
SKILLS
SOFTWARE
Illustrator, PhotoShop, Dreamweaver, Fireworks, InDesign, Microsoft Office Suite
LANGUAGES
Web Design, Web Development, HTML, CSS, Javascript, JQuery, SEO, Social Media Marketing, Direct Email Marketing, Copyediting
VOLUNTEER WORK
Volunteer at Fairchild Tropical Botanic Gardens center for tropical plant conservation nursery. Maintenance of existing mt bike trails and creation of new ones at both Oleta State Park and Virginia Key Beach Park.
OUTSIDE PURSUITS
Mountain Biking/Racing, Surfing, Kayaking, Triathlons, Volunteering
North Miami, FL