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CHECT Step 2

STEP 2: All of the research steps exist to help you arrive at a proposal for a new product or service that you will create various trans-media elements for.


Research, plan and design a “trans-media” package which will include research, a community-centered research website, branding elements, social media,
consumer website visual prototype and print and screen-based presentations.

This project will begin with a theme extrapolated from a post in the Institute for
the Future’s (IFTF) blog (http://www.iftf.org/futurenowblog).

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Princy Prasad
FA 102B, Social Media & Web Design, Professor Klinkowstein New York, NY