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Out2Launch | Final Logo Concept - This identity was for an emerging company that helps individuals launch their new products onto the shelves. After several rounds of sketching and refinement, a final logo design was developed.
An icon was incorporated into the logo that can also be used, as it’s own identity. The paper airplane was brought in to represent
launching and innovation. I was able to use my knowledge about color theories to choose colors that would have a high impact and build brand recognition.
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Out2Launch | Concept Sketching - This logo project went through several sketching session along with several stages of revisions. These selected sketches show where the concept started and where it ended up.
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Out2Launch | Final Logo Concept - This image shows the final logo concept with the other two color options.

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