Industrial Designer — Faridabad, India
Assistant Manager-Styling Studio
RAKESH KUMAR DAS
373, Sector 15-A, Faridabad,
Haryana-121003, India
Phone- +91 9650672102
Email- rakeshdas.designs@gmail.com
SUMMARY
Design professional and manager with 3 years of work experiences in various fields such as industrial design, automotive, interaction design, communication design, product design, manufacture & development processes includes management skills responsible for handling activities in a design studio and driving projects starting from basic concept layouts and transforming them into production models.
PROFESSIONAL EXPERIENCE
Assistant Manager- Styling Studio
Escorts Limited October 2011 – Present (7 months)
Automotive Industry
Faridabad, India
Focussed Areas-
? User-evaluation-Focus groups, customer clinics, preparing design brief based on engineering & marketing reviews, extensive research on human factors, ergonomics, tooling evaluation & costing, engineering evaluation & certifications.
? Styling, semantics, usability, material selection, design presentations, revision of design details & documentation, physical scale models, assembly & part mock-ups using prototyping tools, production.
? Utilising high-end productivity tools such as Autodesk Sketchbook Designer, Alias Paint, Adobe Photoshop, and CorelDraw & Autodesk Showcase for high-definition design visualization.
? Aesthetics improvisation and sustainable design for Agri-machinery vehicles such as tractors, decals & graphics, rapid prototyping, CAD data analysis using UG NX 7.5 platform, A-Class & B-Class surface modelling
using latest versions of Autodesk Alias Design and Automotive.
? Coordination with engineering, vendors, prototype development, product management, new product development & marketing teams for facelift or new styling projects.
? Colour and trim, material finish and design appearance
? 3 design patents registered.
Interaction Designer- Creative Team
Dentsu India July 2010 – September 2011 (1 year 3 months)
Marketing and Advertising Industry
Gurgaon, India
Focussed Areas-
? Mobile-Web applications including wire-frame generation and user-research for clients from various organisations, i.e, Automotives OEM's, software firms, educational programs, govt or private organisation
such as KPIT-Cummins, Educomp, Delhi Tourism Corporation, Toshiba, Sharp, Honda.
? Retail design, information design, visual communication, and web-interface design, branding solutions, brochure & Layouts, print & media, advertising, ethnography, packaging design.
? Improvisation of skill set in web, mobile applications, interface, illustration & graphic art using Adobe Illustrator, Adobe After-effects, QuarkXPress, Dreamweaver, Adobe Premiere & Autodesk 3DS Max Platform.
? Branding solutions, Visual Merchandising, Colour Theory, Graphics, and Typography.
Design Internship
PRS Permacel Pvt Ltd. June 2009 - August 2009 (3 months)
Printing industry
Mumbai, India
Focussed Areas-
? Packaging for Automotive Interiors and Exteriors includes decals, graphics and branding solutions derived from brainstorming sessions with category of users.
? Acquiring knowledge of various industrial processes and manufacture in printing technology for security labels, automobile graphics, speciality tapes, adhesives and insulation.
Trainee Architect
Sabyasachi Sen & Associates July 2007 - December 2007 (6 months)
New Delhi, India
Focussed Areas-
Industrial planning & execution of industrial buildings accommodating production, assembly, storage, testing, administration and facilities, design of industrial buildings, corporate offices, factory layouts design, Institutional
buildings.
EDUCATIONAL QUALIFICATION
Indian Institute of Technology, Delhi 2008 – 2010
Master of Design, Industrial Design
First Class, Securing 7.2 cgpa (10 point scale)
College of Engineering and Technology, Bhubaneswar 2003 – 2008
Bachelor of Architecture, Architecture & Planning,
First Class, Securing 7.5 cgpa (10 point scale)
Delhi Public School, Nalco Nagar 1989 – 2003
CBSE, Senior Secondary & Higher Secondary
English, Physics, Chemistry, Biology, Mathematics
HONORS AND AWARDS
? Best Team Award for “Idea Generation Workshop” a program to enthusiast new and innovative ideas in the
automotive industry organised at Escorts Corporate Centre.
? Featured in a television show "Storyboard" in CNBC on 23rd April 2011 featuring projects and design department
of Dentsu Marcom.
? Awarded prestigious "Special Contribution" Trophy & Citation on Annual Awards Ceremony by Prof. Surendra
Prasad, Director of IIT Delhi on 2010.
? Awarded "Best-Achievement Trophy" in Antaragini-09 IIT Kanpur Techfest winning cash awards & citation in
Poster Making, Magazine Design, Visual Design and Sketching.
? Art-Mentor & Jury Member at Fine Arts Association & SPIC-MACAY at IIT Delhi.
? Received scholarship from MHRD for pursuing post-graduation course at Industrial Design Program, IIT Delhi.
? Scored AIR-3 securing 99.75(100) & AIR-6 securing 99.45(100) percentile marks in CEED(organised by GATE, IIT Bombay) 2007 & 2008.
? Scored All Orissa-JEE Rank-12 in Joint Entrance Examination in B.Arch (Maths, Physics, Chemistry, and Aptitude Test).
? Received citation & certificate from Mr. Jatin Das(Renowned Indian Artist) & Mr. M.I Hussain(Principal, DPS Mathura Road) selected among Top-10 (AIR-5) in Painting Competition organized at All India DPS Meet in 1999.
LANGUAGES
English (Professional working proficiency)
Hindi (Professional working proficiency)
Oriya (Limited working proficiency)
German (Elementary proficiency)
DESIGN SKILLS
Autodesk Alias Surface, Design and Automotive, Autodesk Showcase, Luxion Keyshot, Autodesk Sketchbook Pro,
Adobe Photoshop, CorelDRAW, Corel Technical Suite, Sketching and Rendering Skills, Modelling Skills in Sheets/
PU Foam/Clay
SKILLS & EXPERTISE
Product Design & Development, Human Factors & Ergonomics, Design Research, Automotive Engineering,
Technical Presentations, Industrial Design, Patentability, Market Research, Manufacturing, Design Visualization,
Automotive Design, Interface Design, Product Life Cycle Management
SEMINARS AND CONFERENCES
6th Styling & Design Conclave 2012 (SIAM), Hotel Lalit, New Delhi – Corporate Delegate SIAM’s Styling & Design Group has been promoting capacity building in the area of styling & design of vehicles and
has been striving to develop capabilities in India. Indian market is also maturing at this point in time and customers are increasingly looking at style – shape, colour, feel, etc. for their preferred automobiles and therefore the industry is also gearing up to give its best. This Group, amongst other objectives, seeks to build bridges between Design and styling people in India and their global counterparts to share information of common interest and enhance mutual skills and capabilities through interactions.
8th CII-NID Design Summit 2010, New Delhi – Student Delegate
Confederation of Indian Industry (CII) and National Institute of Design (NID) has been jointly organizing the CII-NID Design Summit since year 2000. Since the Design Policy has been announced in the country, there has been lot of excitement and movement in the Indian Design Community. Lot of interest in Indian Design Industry has also been seen in last 2 years. In last few years, this collaboration has expanded to include a number of Indian and international design organisations.
PERSONAL INFORMATION
IM: rakesh.mdes98 (Skype)
Twitter: RakeshKDas
Portfolio: http://www.behancenetwork.com/rakeshkdas
http://www.coroflot.com/ rakeshkdas
Birthday: March 17, 1986
Marital status: Single
Notice Period: 2 month