Regina Reaves Hayden

Brand & Marketing Collateral (8 of 15)

Clear Financial Concepts Marketing Collateral
MeLikey

Description

One of the biggest challenges for
start-up businesses is branding. Beyond the logo a brand communicates the company’s history--its story--and the experiences of its customers. As a new company, CFC did not have that history, so we began this project by understanding the company's short- and long-term goals, mission and vision. From there we designed a logo, website, direct mail postcard, flyers and e-books to communicate that vision and the benefits to potential customers.

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