Victoria Benelux - new e-commerce website
Victoria Benelux is a jewellery brand that is not sold in stores but relies on sales consultants who sell via home parties.
CHALLENGE
During Covid-19 these home parties were not allowed so sales dropped to zero. Victoria asked us to rethink the way the product is sold without minimizing the role of the sales consultants.
APPROACH
We envisioned an e-commerce platform that both accommodates sales consultants and customers.
ROLE
UX designer: Managing business requirements, Creating user flows, Conducting client interviews, Creating wireframes and prototypes, Collaboration with the design team to create final deliverables for implementation by the dev team
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