Resumé

Summary of Qualifications

• 12 Years’ Experience as Footwear Designer
• Designer for a Wide Variety of Footwear Product Lines
• Highly Effective Design Team Manager
• Extensive Brand-Building and Product Placement Experience
• Well-Versed in Costing, Materials, Manufacturing Processes
• Adept Understanding of Color/Material Trends and Advanced Materials Research
• Extensive Experience Working with Factory Counterparts, Including Travel
• Excellent Verbal and Visual Communicator
• Creative and Passionate Designer
• Extremely Professional and Reliable

Professional Experience

SKECHERS USA, INC., Manhattan Beach, CA
July 2001 -Present
Senior Designer, Footwear

• 12 Years Footwear as Designer for a Wide Variety of Brands:
-Senior Designer for Skechers Shape-ups and High Performance divisions, Skechers Sport, Ecko Unltd., and 310 footwear lines

Senior Designer, Line Builder and Design Team Manager for TapOut and Zoo York footwear lines
• Team Manager:
- Emphasized task-based performance, strategic exploration and personal creative development
- Maintained excellent communication with design team members and in cross-departmental communication and coordination
- Extensive experience in working with licensors on conceptualizing and materializing brand Identities and product placement
- Effective in “multi-tasking” the direction of many projects simultaneously across multiple brands
- Approachable and supportive mentor of junior designers and color teams
- Passionate about teaching designers of all levels new technologies and concepts
- Initiated in-house design technology training program for experienced and newer designers
• Seasoned Designer:
- Creative Product Development
- Product Line and Brand Building
- Design Briefing: Ideation sketching, material callouts, technical drafting, final development samples
- Outstanding shoe and product concept sketching ability and 3D thinking
- Complete development capability, including: Technical and manufacturing knowledge, Materials, Constructions, Footwear pattern review and sourcing
- Very comfortable working with counterparts in Asia on footwear development and production
- Extensive travel experience to work on-site at factories
- Expert-level fluency in Adobe Illustrator/Photoshop
-Adept understanding of color and material trends and advanced materials research
- Wide-ranging brand building
- Excellent presenter With Highly effective visual communication ability


GEORGIA INSTITUTE OF TECHNOLOGY, Atlanta, GA
September 2007 -August 2010
Adjunct Professor

• Instructor for online course in Shoe Design to Graduate and Undergraduate students of Industrial Design

MYSTIC SCENIC STUDIOS INC., Dedham, MA
2000-2001

Designer, Automation
• Developed design concepts for electro-mechanical animatronics
• Provided technical 2-D and 3-D drafting to aid in manufacturing
• Led a team of technicians in fabrication of automated exhibits

NORTH CAROLINA MUSEUM OF NATURAL SCIENCES
and CAPE FEAR MUSEUM, Raleigh, NC
1999-2000

Designer, Exhibit
• Designed concepts for museum exhibits
• Provided 2-D and 3-D technical packages to aid in construction
• Led a team of technicians in fabrication of steel structures for museum exhibits

NORTH CAROLINA STATE UNIVERSITY, Raleigh, NC
1997 - 2000
Teacher
• Designed and implemented a series of multimedia presentations and interactive workshops to undergraduate students of Industrial Design

Big Nazo Studio, Providence, RI
1993 - 2001

Designer/Engineer, Animatronics and Actor/Puppeteer
• Produced designs, technical drawings and 3-D computer graphics to aid client presentation and production
• Headed engineering and development of automation and animatronics
• Designed, manufactured, puppeteered and wrangled puppets for Nickelodeon’s And Now This

Technology Experience

Adobe CS6, Z-Corp printers, Alias, Rhino, FormZ, CAD Key, Electric Image, Vector Works, Flash, Poser, Quark Xpress, MS Word, Excel, and Power Point

Projects by Craig Nelson

After sport slip on.
5 Files

Trail running
7 Files

country walker
6 Files

Relaxed sport
4 Files

women's country slip-on
7 Files

modern maryjane
5 Files

Molded slip on
6 Files

convertable slip on
6 Files

approach
1 File

Boot
1 File

slip on
1 File

Journeyman FLEX
1 File

trail running concept
1 File

Zero Drop
1 File

TAPOUT concept drawings
8 Files

Zoo York footwear
8 Files

Branding . Graphics . Logos
6 Files