SmartWool Serape
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SmartWool Ribbed Packaging
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Red Bay Ammunition
Readdressing the brand makeup to show a more playful feel to the packaging
Complete rebrand of Ozark Trail Outdoor Equipment for Walmart
Seasonal packaging design
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Packaging

Created this brand from initial client brief to final artwork. Directed the photography and sourcing for packaging material.

Shawn Latham
Senior Manager, Design - GM Centerton, AR