Shawn Latham

Work as the creative lead and owner of all core general merchandise packaging initiatives. Works directly with the Creative Director and core GM stakeholders in executing and evolving the creative vision of all-general merchandise packaging. Act as lead designer on key program initiatives to ensure a consistent creative vision as it relates to the vision of brand. Execute and integrate the vision using proven strategies to drive sales focusing on the decision tree, consumer insights and the supplier chain. Work daily with sourcing to leverage best business practices utilizing direct import whenever possible. Conceptual responsibilities include decision tree foundations, comparative and competitive analysis, hierarchal layout, and coordination of all editorial illustrations and creative artwork. Responsible for translating facts and features of subject material into graphic terms that best convey intended meaning. Develops interpretive themes that convey ideas and information. Creates graphic presentations that communicate mood, emphasis, insight, viewpoint, and similar visual impressions. Develop style guide for vendor guidance and package development across a broad scope. Provides guidance on graphic technology. Works closely with internal company contacts and external vendors to understand requirements and create cost efficient graphic designs through available mediums. Direct overall look and feel of private brand photography style and brand identity. Represent Walmart and give input on reproduction and printing processes through in-house resources or outside vendors.

Taught all courses related to graphic design from Flash to Advertising Principles, photoshop to typography and everything in between. I truly enjoy teaching and seeing the reaction on someones face when they all the sudden get it; that's worth it all.

Primary objective is to work in a Creative Director capacity to lead, electronically build, create and assemble various print projects. Senior lead role in the re-branding of the College from every aspect: Logos, catalogs, websites, voice and tone, direct mail, commercials, and public presence.

Primary objective is to work in a Creative Director capacity to lead, electronically build, create and assemble various print projects in accordance with industry and client specifications. Provide strategic development and creative direction as needed. Propose creative concept elements for all potential projects. Design trade shows and create a brand standard for all three brands. Attend any client strategy sessions and add creative direction to keep consistent within the brand for each project. Direct and oversee all photo-shoots, prepare all collateral to be print-ready. Make all color corrections and modification of images as needed.

Primary objective is to work as an Senior Production Artist to electronically build, create and assemble various print projects in accordance
with agency and client specifications. Create and maintain strategic email and marketing blasts. Propose creative concept elements for potential and new projects. Attend any client creative
briefs and add creative feedback to enhance idea of the project. Perform well and
remain organized under tight deadlines.

Responsible for packaging design layouts and assembly of text and graphics into formats for printing. Managed a team of 28 production artists for all US clients; coordinated effective execution of materials from Hong Kong to the US. Propose or draft creative concepts for execution with potential clients and ongoing client relations. Oversee the proofing, manipulation, and correction of all files routing through our office. Keep all files up to date with current printer specifications. Execute a strong relationship with international clients and partners in Asia, India, and abroad.

Primary objective is to work as an Art Director for SAM'S CLUB to electronically build, create and assemble various print projects in accordance with agency and client specifications. Propose creative concept elements for potential and new projects. Attend any client meetings and add creative feedback to enhance the direction of the project. Prepare images and client proofs for approval. Make color corrections and modify client images for approval. Perform well and remain organized under tight deadlines.

Primary objective is to work as an Art Director for SAM'S CLUB to electronically build, create and assemble various print projects in accordance with agency and client specifications. Propose creative concept elements for potential and new projects. Attend any client meetings and add creative feedback to enhance the direction of the project. Prepare images and client proofs for approval. Make color corrections and modify client images for approval. Perform well and remain organized under tight deadlines.

Worked as a team member and team lead to develop from concept to final product dynamic model displays varying greatly from mobile kiosks, innovative packaging concepts, displays, product packaging, product design, printed collateral, strategic development, to even scaled-to-life city replicas. Managed a team of 4 designers while keeping timely budgets for all freelance talent, outside agencies, photographers and database management. Kept up with fast-paced work environment exceeding tremendous turnaround deadlines while keeping our departments ROI in a graduated increase.