Digital Media Communication. A course aimed at bridging the gap between marketing and design. Given the fact that this course was being introduced in India for the first time, I was tasked with the job of designing a marketing strategy that not only would promote the course, but also give an idea of what exactly it is. DMC focuses on the importance of Social Media and the power and importance of attracting attention in this chaotic social environment. I came up with these series of posters demonstrating the whole idea behind it.