Autumn Lane - SOHO scene - Walmart Autumn Lane Collection marketed under Better Homes and Gardens (2008-2010). This collection featured 18 separate SKUs with patent-pending no tools assembly. Units designed after specific consumer research and with close collaboration with Walmart and BH&G product, brand, and merchandising development teams.
Autumn Lane - White Table Desk - This table desk featured unique styling developed to fit BH&G brands at Walmart. Easy-to-assemble, this desk incorporates a flip-down keyboard drawer, wire management and painted finish.
Autumn Lane Collection - This image depicts two separate SKUs. The desk and riser hutch are sold separately. The desk features a flip down keyboard drawer and wire management. The hutch utilizes a center recharging station, wire management, and artifact storage outboard. Both are no-tools assembly allowing the consumer to build both pieces in minutes.
Autumn Lane White Table Desk with Riser Hutch - Two separate SKUs are shown in this image. The desk and riser hutch were both offered exclusively on Walmart.com as a Better Homes and Gardens product. Both are easy to assembly, requiring no tools. Wire management, storage, and special attention paid to laptop users on the worksurface. The unique off-white finish is paint.
Riser Hutch Detail View - This riser hutch compliments the lines of the desk. Horizontal storage on the outer portions, vertical and personal electronic storage in the center. This riser accommodates wire management in the center.
Autumn Lane Bookcase in Black - The Autumn Lane bookcase uses subtle farmhouse styling and a patent-pending no tools assembly. This unit assembles in minutes and features adjustable shelves, real wood and MDF materials.
Autumn Lane Bookcase in White - Exclusive to Walmart.com, the white version of the Autumn Lane bookcase features the no-tools assembly method as shared with the entire collection. Adjustable shelves, unique finishing, and bun feet round out its attributes.
Autumn Lane Mobile File in Black - The Autumn Lane mobile file assembles quickly without the use of tools. The lift off top allows added worksurface area. The open structure adds levity to the design and additional flat storage on the shelf below. This mobile file accommodates both letter and legal sized files.
Autumn Lane Mobile File in White - The Autumn Lane mobile file assembles quickly without the use of tools. The lift off top allows added worksurface area. The open structure adds levity to the design and additional flat storage on the shelf below. This mobile file accommodates both letter and legal sized files. The white version of this unit was an online exclusive to Walmart.com.
Autumn LAne Mobile File, detail view - This image demonstrates the lift off top and filing features of this design.
Autumn Lane Console - Continuing the residential and SOHO collection needs for Better Homes and Gardens, this console was designed as a compact solution to the Autumn Lane desk. A shortened depth on the worksurface and a slightly smaller drawer, this console also assembles quickly without tools.
Autumn Lane End Table - The Autumn Lane end table compliments the collection with shortened proportions. A drawer on top for stage and room below for flat storage accentuate this design. A simple and effective design.
Autumn Lane Occasional Table - This occasional table boasts a two-way drawer and flat storage areas. The rich two-tone accents effectively add a casual piece to residential decor while assembling easily.
Autumn Lane Highboy TV Stand with Mount - Another Walmart.com exclusive, this media center accommodates modern electronic components with closed storage behind glass paned doors. The drawer below adds additional utility for larger items and video game peripherals. Careful attention was paid to wire management, adjustability and ventilation. A removable spine pivots for better viewing and can also facilitate mounting a flat panel television on a vertical surface.
Autumn Lane Highboy TV Stand with Mount (Detail) - This detail view of the Highboy TV stand demonstrates the adjustable shelves, three box center, and storage drawer beneath.
Autumn Lane Storage Cabinet and Hutch in White - Two separate SKUs are shown. The cabinet features a storage drawer and adjustable shelf inside. The hutch also features an adjustable shelf and secure attachment. Both designs were also available in the two tone black and wood finish. The hutch was also designed to fit the wine cabinet.
Autumn Lane Storage Cabinet and optional Hutch in White (alternate view) - Two separate SKUs are shown. The cabinet features a storage drawer and adjustable shelf inside. The hutch also features an adjustable shelf and secure attachment. Both designs were also available in the two tone black and wood finish. The hutch was also designed to fit the wine cabinet.
Autumn Lane TV Stand - This TV stand rounds out the Autumn Lane living room collection. Sold at Walmart stores across the US, this design follows the elements that made this collection a success. The lower storage drawer adds function by accommodating DVDs and other media.
Autumn Lane Wine Cabinet - The addition of this wine cabinet added a unique storage addition to the Autumn Lane collection. Traditional styling with flexible storage allows the consumer to customize this design to their needs. Simple lower storage below, an enclosed storage are in the center and a drawer above round out the list of features.
Autumn Lane Wine Cabinet (detail view) - The addition of this wine cabinet added a unique storage addition to the Autumn Lane collection. Traditional styling with flexible storage allows the consumer to customize this design to their needs. Simple lower storage below, an enclosed storage are in the center and a drawer above round out the list of features.
Autumn Lane Wine Cabinet with optional Hutch. - The addition of this wine cabinet added a unique storage addition to the Autumn Lane collection. Traditional styling with flexible storage allows the consumer to customize this design to their needs. Simple lower storage below, an enclosed storage are in the center and a drawer above round out the list of features. The optional storage hutch on top features an adjustable shelf.
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Autumn Lane - Better Homes and Gardens for Walmart
Autumn Lane is a complete collection of furniture and accessories developed for Walmart under the Better Homes and Gardens brand. Each piece was developed in conjunction with product development groups within Walmart, Walmart.com, and BH&G to fit specific consumer needs and brand message.
This collection was designed to offer on-trend solution for home and office with offering a high-level of quality and unique function. Specific pieces were developed to category needs within the Walmart and dot com needs.
Autumn Lane also had patent-pending no-tools fasteners that aid in fast assembly while reducing overall cube for efficient and economical shipping. This collection sold in-stores and online from 2008 through 2010.
