Casualwear designer/7 yrs exp./Menswear-Womenswear-Jeanswear/Strengths-Conceptualization and Range Development, Graphics.
SRISHTI GAUTAM
Contact:
srishti.gautam@gmail.com
http://in.linkedin.com/in/srishtigautam
Portfolio: http://www.coroflot.com/srishtig
http://www.behance.net/srishtig
Date of birth 4th September 1979
Academics Graduate Diploma(2004) in Fashion Design, NIFT, New Delhi
B.A.History (hons), University of Delhi(2001)
+2, Humanities, CBSE Board, Delhi
Core Competency :Conceptualization and Range Development,
Graphics.
Experience in leading a team.
Categories handled include
Menswear-semi formal and casual
Womenswear-semi formal and casual
Jeanswear
Kidswear
Active & Lifestyle Sportswear
Work Experience
Feb ’10 till present Currently working as Consultant on various Apparel and Graphic design related projects
-Jeanswear and Branding for Australian brand Battlezone.
-Jeanswear(Jeans and Shirts) for Domestic brand Youthopia.
Dec ’07 till Feb ‘10 -Worked as Sr. Designer- Casualwear, Kidswear and Sportswear.-For the brands Cherokee, Edge. Overseeing all product categories of Tops-Knits/Wovens,Bottoms- Denim/Non Denim,Winterwear-Jackets/Sweaters, Leading the Cherokee design team and overseeing Conceptualization, product development, prototyping, & smooth production transition for Menswear, Womenswear and Kidswear.
-In this capacity,was involved in every aspect of launching and producing a cohesive line for the market,ranging across the age group of 25 and up(Mens’ & Womens’),18-25(Mens’ & Womens’ Jeanswear),2-12(Kidswear).
Job Responsibilities included
Sourcing product/Vendor management/In-Store Merchandising /Pre-emptive range planning.
Joined as Designer For Cherokee, Handling Menswear and Womenswear, leading the Cherokee design team and overseeing Conceptualization, product development, prototyping, & smooth production transition for all categories including Kids,Infants,Men and Women.
Apr ’07 –Dec’07 Designer, Color Plus Woman,Work profile included handling woven bottoms,denim,jackets and accessories, from conceptualization to prototyping and gold sealing stage.
Nov ’06-Apr ‘07 Asst Design Manager-Allen Solly Womenswear, Madura Garments, Bangalore. Work profile included handling all woven categories- tops, bottoms and denim, from conceptualization to prototyping and gold sealing stage-which included spec sheets , fabric indents,fabric sourcing,sampling and follow up till gold seal stage.
Aug ’04- Nov ’06 Design Manager-Licensee Brands,Primus Brands Pvt. Ltd. formerly Primus Clothing Pvt. Ltd. Bangalore
Work profile included overseeing Conceptualization, product development, prototyping, & smooth production transition, of complete Mtv Clothing & Accessories range.Led a team of 4 designers,working on apparel and accessories for MTV as well as other Licensee brands.
Job Responsibilities included
Decision making on Retail, Brand Identity ,Visual Merchandising as well as interactions with the MTV Channel offices in Mumbai and New York, on design, distribution and copyright issues.
May ’04 Successfully completed Diploma in Fashion Design & showcased graduating collection at NIFT Fashionova, New Delhi.
Jan ’04 Classroom Design Project with Korean High Commission, which involved conceptualizing, designing, & constructing an ensemble, using Korean fabrics and elaborate Indian styling.
Nov ’03 Designed, constructed and styled a menswear ensemble for the Y-Chromosome show at NIFT, New Delhi.
May ’03 – Jul ’03 Industry Internship with Allen Solly Womenswear, Madura Garments, Bangalore.
Internship project entailed detailed market research.
Conceptualization & designing of two ranges, keeping in mind the brand profile and the season (SS’04).
Converted one of the ranges into prototypes, and presentation to the brand.
Final presentation to jury of industry members and NIFT faculty.
NIFT Group Projects
Aug ’03 – Oct ’03 Design Project for Vaishno Devi, comprising of designing uniforms for the Seva Karmacharis.
Graphic Design Project for Shatabdi Express, Indian Railways.
Designing & Execution of the Exports Line Book for Matrix Clothing Pvt. Ltd., Gurgaon.
NIFT Classroom Projects
Jan ’03 – May ’03 Conceptualization, fabric development, experimentation in surface techniques and culmination in construction of an ensemble, using Kota cotton fabrics.
Nov ’03 – Dec ’03 Designed & Constructed a Term Garment with fabrics & processing sponsored by Lee Cooper.
Sep ’02 – Nov ’02 Designed & Constructed a Womenswear ensemble as Term Garment, fabrics sponsored by Central Silk Board, India.
Styled and choreographed the showcase fashion show at SPECTRUM, the annual NIFT cultural festival.
Apr ’02 – May’02 Craft Documentation
A Socio-cultural study of the people of Sikkim, their customs and rituals, and an anthropological study of their origin.
Compilation of data, inference of results and publication of thesis .duly submitted to the Govt. of Sikkim and NIFT.
Extra Curricular Projects
Mar ’01 Mythological Illustration for an Indian e-book website.
Jun ’00 Styling and Wardrobe Co-ordination for an episode of Haadsa for SabTv, produced by TV18/CNBC, Delhi.
College Projects
Mar ’99 – Feb ‘00 Presided over the Fine Arts Society, Students’ Union, Indraprastha College, Delhi.
Responsible for Paraphernalia and Prop Design.
Nov ’99 Costume Design and actualization for ‘The House Of Bernarda Alba’, directed by Roysten Abel.
Mar ’98 – Feb ’99 Held the post of General Secretary, Fine Arts Society, Students’ Union, Indraprastha College, Delhi.
Feb ’96 Costume and set design for ‘Sadachar Ka Tabeez’, Directed by Joy Sengupta.
Technical Proficiency
Adobe Illustrator CS4 Adobe Photoshop CS4
Corel Graphics Suite 14 MS Office
Patternmaking and Construction Hand-knitting and Crochet
Surface Development and Ornamentation
References on demand
Bangalore, India