The concept render (created in Adobe Illustrator) chosen by client as the final design choice.
Built prototype of the final design. (Roughly 24" x 36")
A sample of some of the existing branding for Knob Creek®. (I claim no ownership over select images, just shown for background info on brand)
Sign option using embossed metals on wood backer
Clock option with layered wood and metal details.
Clock option with gold finish details
Sign featuring a hanging sign from a ring of wood simulating a barrel-end
A mirror concept with layering of wood and mirrored acrylic
Another clock concept with some abstract connections to the whiskey barrel
Another mirror concept with mixed materials
A variation of what would become the final concept
A precursor to the final design with a different aspect ratio and layout
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Knob Creek® - On-Premise Advertising
The client, Knob Creek Whiskey®, came looking for a new on-premise (in-bar) advertising piece.
The guidelines were loose and the concept could be signage, clocks, or mirrors. They wanted woods, metals, minimal plastics and possibly some allusions to barrels.
