Susie Garcia

Marketing and Advertising Campaign - Campaign designed for the launch of a new alcholoic energy drink manufactured by Bacardi. The proposed drink was to be called Bacardi Nights. The tag line was Live for the Night. The Campaign consists of: -One direct mailer -Website _Magazine ad The target audience: 21-35 Approach: Word-of-mouth advertising. We would through VIP parties in clubs/small music venues to generate a buzz within the trend-setters.

Marketing and Advertising Campaign - Campaign designed for the launch of a new alcholoic energy drink manufactured by Bacardi. The proposed drink was to be called Bacardi Nights. The tag line was Live for the Night. The Campaign consists of: -One direct mailer -Website _Magazine ad The target audience: 21-35 Approach: Word-of-mouth advertising. We would through VIP parties in clubs/small music venues to generate a buzz within the trend-setters.

Marketing/Advertising Campaign - Campaign designed for the launch of a new alcoholic energy drink manufactured by Bacardi. Product: Bacardi Nights Slogan: Live for the Night Target audience: 21-35 The Campaign consists of: -Direct mailer (front & back) -Website (3 pages) -Magazine ad Approach: Word-of-mouth advertising. We would have VIP parties in clubs/small music venues to generate a buzz within the trend-setters.

Marketing and Advertising Campaign - Campaign designed for the launch of a new alcholoic energy drink manufactured by Bacardi. The proposed drink was to be called Bacardi Nights. The tag line was Live for the Night. The Campaign consists of: -One direct mailer -Website _Magazine ad The target audience: 21-35 Approach: Word-of-mouth advertising. We would through VIP parties in clubs/small music venues to generate a buzz within the trend-setters.

Marketing and Advertising Campaign - Campaign designed for the launch of a new alcholoic energy drink manufactured by Bacardi. The proposed drink was to be called Bacardi Nights. The tag line was Live for the Night. The Campaign consists of: -One direct mailer -Website _Magazine ad The target audience: 21-35 Approach: Word-of-mouth advertising. We would through VIP parties in clubs/small music venues to generate a buzz within the trend-setters.