Graphic / Product Designer
Having worked the past 6 years in the watch/fashion industry, I enjoy keeping up with trends in the market and cultural phenomenon. As part of generation Y, technology is my culture and is shaping the design field I currently inhabit, so I think it is important to embrace it. I have a sweet-tooth for nicely designed type, and believe strongly in the power of logos.
Resume
jan 2010 to current
Sr Product Designer / Graphic Designer / Marketing Designer
ADAO Global (austin, TX)
- Developed and designed licensed and in-house sport and fashion watches
- developed and designed packaging solutions and retail concepts
- designed and printed catalogs, marketing and trade show materials
- worked closely with factories in Hong Kong to develop product
- worked closely with licensors and design team on product for:
Converse, Columbia, Soleus, and Hurley
- designed and launched SoleusRunning.com
may 2009 to jan 2010
Marketing Designer / Graphic Designer
Seiko Instrument, USA Inc. (austin, TX)
- developed a new sports watch brand for Seiko, called SOMA
- designed and printed marketing collateral
- designed and implemented trade show booths
- designed and maintained SOMA watches web presence (website, facebook, twitter, blog)
june 2008 to may 2009
Product Designer / Graphic Designer
M.Z.Berger (austin, TX and new york, NY)
- clients included Disney, Nickelodeom, and Marvel Comics
- designed watches, clocks, gifts, and packaging
- created mock-ups and presentations
- worked with licensors, printers, and manufacturers
- worked remotely with a design team
- performed trend and retail research/analysis
may 2005 to june 2008
Graphic Designer / Product Designer
Seiko Insruments, USA Inc. (austin, TX)
- clients included Disney, Hasbro, and Mattel
- designed watches, packaging, and retail displays
- created mock-ups and presentations
- worked with licensors, printers, and manufacturers
- performed trend and retail research/analysis
2005
Design Internship
fd2s (austin, TX)
- worked with environmental/graphic designers
- created mock-ups and presentations
2003
Design Intership
The Wood Agency (san antonio, TX)
- worked with graphic designers and production artists
- created mock-ups and presentations
Programs / Skills
- Adobe Illustrator CS5
- Adobe Photoshop CS5
- Adobe InDesign CS5
- Microsoft Office
- Mac and PC friendly
- Digital photograph ready
- Mock-ups and Presentations
- Pre-Press
I am also the first to admit I don't know how to do it all, but I wish I did. Adapting and learning from new situations fosters innovative thinking and creates new ideas.
Location
Austin, TX
Specialties
- Packaging
- Fashion/Apparel
Experience
6 yearsEducation
University of Texas - AustinWebsite
www.tonysimonetta.com
