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Los Angeles, CA
• Management of Creative Department
• Print Advertising
• Logo Design
• Web Design
- Trisha Chin Creative
- Jan 2002 - Present (11 years 11 months)
Contract On-Site Art Director responsibilities depending on project include supervising staff, client/vendor contact, create creative briefs; Project management, budget and scheduling; Hands-on Art Direction of photo shoots and graphic design.
Providing Creative Direction for Print, Environmental and Guerilla Marketing in New York and Los Angeles.
EMI/Mute Records | Associate Creative Director (1 Year Contract) January 2006-December 2006 | New York
Account: New Artists
Led. managed and mentored a staff of 5 designers.Hands-on designer of compact disc art, posters, web design; Art directed photo shoots.
1-800-Flowers | Graphic/Web Designer (Freelance) - 2002-2008 | New York
Accounts: 1-800-Flowers, Bloomnet
On-Site Per Diem Hands-on web design of landing pages, email blasts, animated gifs and flash banners; Photo manipulation and retouching.
Publicis Science & Medicine | Art Director (Freelance) - 2007-2008 | New York
Designed and executed 4-color brochures and media kits for Rx Pharmaceutical accounts.
Remote Clients: Estee Lauder, New York Times, The Forward News, Grey Group | 2005-Present | Los Angeles | New York
Professor of Advertising & Graphic Design - Adjunct
- Fashion Institute of Technology | Briarcliffe College | Art Institute of California
- Jan 2010 - Feb 2012 (2 years 1 month)
FIT: Professor of Advertising Design. Taught an 8 week intensive class in Concept and Advertising, during the Winter Session.
Briarcliffe: Professor of Graphic Design, teaching classes in Advanced Photoshop, Editorial Design, Design Elements which includes Art History.
AII: Professor of Graphic Design teaching Digital Illustration, Grid Composition which includes branding, identity, packaging, layout and color.
Spring 2010 | Summer 2010 | Fall 2010
Creative Director - Consultant
- EMI/Mute Records
- Aug 2009 - Feb 2011 (1 year 6 months)
Los Angeles (18 Month Contract)
Built a temporary full-service, in-house advertising agency from the ground up for EMI Music’s 18-Month Los Angeles Base Camp to promote New Artists. Led, managed and mentored a 12 member team that included art directors, designers, web developers, copywriters,and production staff.
Project leader on highly successful Guerilla advertising promotions, increasing CD and DVD sales by 200% over the previous year. Achieved through demographic research of the target market and designed a viral strategic campaign, utilizing social media.
Balanced creative thinking with interpersonal skills by defining an environment that fostered creativity
Articulated detailed instruction to assigned studio team member(s) and followed through to ensure project was completed accurately and on time;
Hands-on designer of compact disc art, posters, web design; Art directed photo shoots,
Managed and maintained rapport with outside vendors; worked directly with clients;
Developed Street Guerilla Event marketing ideas; Coordinated event activities with promoters, organizers, media partners, and field staff; On-site manager at activity function; Handled arrangements including, guest lists, facility planning, menu selections and hired Street-Teams.
Art Director (Contract)
- Disney Publishing Worldwide
- 2007 - 2009 (2 years)
Accounts: Hannah Montana, Playskool, Toys R Us
Art Direction and design of 4-Color print ads for Disney Adventures, Family Fun, Wondertime Magazines; Directed in-house photo shoots as well as casted the models; Photo retouching, illustration and set design.
Interactive Art Director (Freelance)
- Young & Rubicam / Wunderman
- Jan 2007 - Oct 2007 (9 months)
Account: Shire (Daytrana)
Art direction and design of pharmaceutical account conceptualizing interactive/print projects such as website design, flash banners and brochures; Partnered with copywriter to conceive and produce creative ideas.
Managing Art Director (Contract)
- McGraw-Hill Construction
- Jan 2004 - Mar 2005 (1 year 2 months)
Accounts: Kohler, Pergo, Rollingshield, Valeron
Supervised a freelance creative department of 25 graphic designers, illustrators, copywriters and production artists; Produced intricate 4-Color brochures and 32-500 page catalogs; Liaison between clients and in-house agency; Duties included scheduling, up-to-minute progress reporting, attaining client approvals and file maintenance.
New York Institute of Technology
- Master of Art Communication Art
- 1994 - 1996