Toronto, Canada
I'm the designer that always asks "Why create a visual that your audience just looks at?" Why not create something so compelling, so engaging--so palpable, that your audience is forced to ask the question, out of sheer awe, "Is that image looking at me?" That's the difference between turning wary viewers into a savvy and engaged audience--by being a designer that shows that I can place you in the hearts and minds of your audience.
Throughout my 10+ years in design education, related employment, and freelance projects, I have accumulated skills and experiences that have made me an adept sage at attaching that emotional element that was missing between audiences and businesses.
As such, with the ever increasing progression of technology and new modes of artistic expression, I have allowed myself to evolve and progress towards getting an even firmer grasp on that elusive perfect design that will be forever elusive. It's that same drive and passion that keeps my clients coming back.
So let's talk.
Preston Kirton's Experience
Freelance | Graphic Designer
UADMULTIMEDIA (Sole Proprietorship)
Sole Proprietorship; 1-10 employees; Graphic Design industry
March 2006 – Present (7 years) Mississauga
*Extensive experience dealing with various clients from numerous industries including athletics, fitness, film, health & beauty, automotive, apparel, vehicle wraps, and packaging. I understand the intangibles and finer details associated with dealing with each industry and the requirements needed to produce an effective end result for each.
*Freelance story boarding for clients such as Sony (1st Sony Cybershot commercial in the U.S.), TD bank, Much Music & multiple West 49° spots with the creative direction of freelance film and commercial maker Manuel Neves.
*Experienced Creative Direction skills in both assessing, and creating, a functional User Interface and mobilizing a team of individuals towards producing a User Experience that is both user friendly and aesthetically appealing.
*Well-versed in creating powerful publication design that is both captivating and legible as well as creating, pushing, and striving for new and innovative ways of producing promotional and marketing materials that engross the audience.
*Expertly trained as a classical animator at the prestigious, world-renowned Sheridan College animation program. Offering this skill set to clients has proved quite essential and beneficial in this exciting digital age where fluid, clean animations have helped to even further assist clients in producing content that is appealing, fresh, and engaging.
Graphic Designer
Wilson Trophy Company
January 2011 – November 2011 (11 months) Mississauga, Ontario
*Designing and preparing artwork for output to trophy's and awards during the exceedingly busy athletics season for local high schools and colleges.
*Engraving medals, awards, badges, plaques, and specialty items upon customer request as well as maintaining an orderly and concise database of designs and client history backed up for future reference.
*Assisting customers in planning and organizing effective visual solutions for their products and helping to increase the amount of workload that business was able to handle during the hectic summer schedule.
*Extensive knowledge and troubleshooting experience with both lasering, engraving, sandblasting, sublimation, and silk screening as well as custom designing and preparation for specialty items.
Graphic Designer Supervisor
Gorilla Bones Screenprinting
August 2009 – September 2010 (1 year 2 months) Mississauga, Ontario
*Great administration skills in working with different people and creating an enjoyable working environment. Good at assigning tasks, and ensuring that my team is well prepared, fully equipped, and in complete understanding of the deadlines and quality of work that is expected of them.
*Promoted to a Supervisor position upon weeks into hiring and charged with maintaining a schedule of consistency and rapid stream of work for days, afternoon, & midnight shifts while making sure to keep up with a 70% increase in the volume of work that resulted in establishing and maintaining new and lucrative company contracts.
*Responsible for upkeep of inventory and ordering of supplies for the production department during the company's rebuilding and improvement stage that helped pave the way for an increase in their productivity and increase in their profit margins due to better usage of supplies and less damaged and lost items.
Graphic Artist Layout Designer
Crown Magazine
February 2009 – April 2010 (1 year 3 months) Toronto, Ontario
*Conceptualizing & developing page layouts to the finalized, print ready stage for a 60-page
high school basketball magazine (www.crownmagonline.com).
*Development of brand and its corporate identity as well as marketing material that established the brand as the go-to source for information on Canadian high school basketball prospects.
*Solely responsible in implementing the marketing and promotional material that peaked the interest of many athletic programs nationwide to take interest in having their athletes featured in the magazine.
*Construction, Development (in conjunction with assistance from the owner), and Design of their media kit.
Graphic Designer
Eye-to-Eye Clothing
May 2009 – September 2009 (5 months) Mississauga, Ontario
*Conceptualize ideas for entire teams and associations in terms of design and logos for brands for both local and companies abroad within the sports wear industry.
*Dealing with and processing payments from customers for Eye-To-Eye Clothing and handling money for the company to help increase the volume of productivity for the company over their busy season (Spring to Fall).
*Researching new designs and trends for future product designs and merchandise and continually looking for ways to improve the versatility of the company and ways for it to brand itself and increase its profits month to month.
Preston Kirton's Volunteer Experience & Causes
Cook | Kitchen Help | Server
St. Peter's Church, Toronto, Ontario
Poverty Alleviation
November 1997 – present (15 years 4 months)
St. Peter's "Out-of-the-Cold" program was an initiative taken by the Mariam's Hope Prayer Group, headed up by its charismatic leader, Joyce R. Jones, to assist and, if possible, help alleviate the problem of malnourished homeless individuals in the downtown core of the city of Toronto by providing meals, warmth, and companionship to the less fortunate.
MuzikTalk.com
Creative Director
November 2011 to Present
MuzikTalk® is a full service, one-stop music network, that is focused on helping and educating artist, producers, deejays and fans alike. Our platform is one that is focused on educating, providing information, and opportunity to the global music community. MuzikTalk® facilitates the process for all artists to learn the business of the industry through a variety of tools and resources. Our goal is to provide everybody in the music community with an interactive user experience that allows them the opportunity to share and discover new music from all genres.