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I studied 3D Design (Product, Interior & Exhibition Design) at Berkshire College of Art & Design. I took Art, Design and History of Art & Architecture A-Levels.
I specialise in retail design & product development and have designed for some of the world's most revered brands & destinations. I've years of experience working at some of the world's largest agencies.
I've designed several consumer products that have been sold across the USA, Canada and Mexico in Target, Walmart & The Home Depot.
Point of Purchase
Product & Industrial Design
7/2010 - Present. Taylor Boswell Ltd, London, UK - Bentonville AR, USA
Owner - Creative Director
I launched my own design consultancy with offices in London and Bentonville AR USA. Specialising in Product Design Packaging, and 3D Visuals we have produced creative for clients all around the world.
Brands: Pernod Ricard, Mars, GSK, Rolls-Royce Motorcars, JLR, British Gas, Diageo (Smirnoff), P&G (Febreze, Olay), Premier Foods, Heinz, Coca-Cola, BAT (Dunhill), Omavale, Statoil, NXP, Warner Bros Games, SanDisk, Rapiergroup, Saatchi & Saatchi X, Carat, Catapult RPM, and Screenvision.
9/2008 - 7/2010. Saatchi & Saatchi X, London, UK
Head of Design
I managed the 3D/New Media team in London. I provided 2D, 3D, video and industrial design expertise to our teams.
Brands: P&G (Ariel, Pampers, Wella, Oral-B, Head & Shoulders), Samsung, Diageo (Guinness, Smirnoff, World Duty Free) and Ella's Kitchen.
2/2005 - 8/2008. Saatchi & Saatchi X, Springdale, AR
Associate Creative Director
I led the 3D/New Media team in North America and across the worldwide network of offices providing 2D, 3D, video, animations, industrial, exhibition & interior design expertise to our teams. I presented internally across all levels of leadership, staff and clients. I was also involved in staff training and gave lectures and hands-on classes.
Brands: P&G (Tide, Crest, Downy, Pantene, Olay, Herbal Essences, Swiffer, Febreze), Wal-Mart, Sam’s Club, Novartis, AmEx, Frito-Lay, Disney & Pixar.
6/2004 - 2/2005. Alliance RockTenn, Rogers, AR
Working across the North American offices on multiple businesses. Areas of responsibility include, providing creative and structural designs for clients, art direction and project management. Brands: Wal-Mart, Shell, Kraft, TopFlite, Callaway, Playtex, Clorox, Daisy, Saatchi & Saatchi X, P&G.
9/2003 - 8/2008. 20-20 Design, Bentonville, AR
VP, Design Director
I ran my own product design company with clients in the USA, Europe, India & China. Responsibilities included, providing concepts, industrial
design, project & account management and leading a team of freelance designers across the USA and Europe. Clients: King of Fans, Daisy, Fiskars Brands, Crayola, Standard Snacks Romania, Magppie India, Polo Ralph Lauren, Goodbaby, Rubbermaid and Shell.
6/2002 - 3/2004. New Creature, Rogers, AR
I created innovative concepts, logo’s, campaigns, 3D visualizations, structural design for POP and mechanical art.
I managed and trained staff, presented to clients, and was responsible for the delivery of projects on time and to budget.
Brands: Wal-Mart, Levi’s Strauss Signature, Kraft, Nabisco, 3M, Disney, Ocean Spray, Bristol Myers-Squibb, Timex and
4/2001 - 6/2002. A9 Media Group llc, Bentonville, AR
Freelance work as Creative Director for website, merchandise and other related projects. Clients: V2 Records, Backstreet International.
4/2000 - 4/2001. Porsche Cars, Great Britain
Group Marketing Executive
I worked as Group Marketing Assistant for Porsche GB, working alongside the Group Marketing Director. I worked on campaigns,the internal magazine, organising functions and PR with owners of the marque.
01/1998 - 06/1998. European Map Graphics, Wokingham, UK
I worked in AutoCAD, Microstation, Photoshop, Illustrator and Quark to produce maps in various digital formats. Projects: Readers Digest map of Germany and the London A-Z.
Berkshire College of Art & Design, Maidenhead, UK
I studied 3D Design and graduated with a BTEC National Diploma. I specialized in Product Design, Interior Design and Exhibition Design. The course was practical and covered all aspects of design from research and development, CAD drawings, prototype building and manufacturing skills. I also took supporting classes in Photography, Life Drawing, History of Design.
2010 MCCA AGENCY OF THE YEAR, SSX
2009, SILVER US REGIONAL ADDY, SAATCHI S LAUNCH FILM
2009, GOLD ADDY, FILM
SAATCHI & SAATCHI
2007, INNOVATION OF THE YEAR,
2006, EXCELLENCE IN ACHIEVEMENT,
DEC 05 & JUL 07, UNITY AWARD
2005, GOLD ADDY
2004, GOLD ADDY
2003, SILVER ADDY